week’s roundup of martech AI includes the Mets, Red Sox and New York Times.

The New York Times reports “Google is testing a new product that uses artificial-intelligence technology to produce stories. It has pitched it to news organisations including The New York Times and The Washington Post, as well as The Wall Street Journal owner News Corp.”

Google does not agree with this description.

I consider someone a true journalist if they are able to find a story at a Zoning Board Committee Meeting and correctly identify all the people involved in a house fire that is four alarms when it occurs at 3am. I doubt AI could ever pass these tests.

Here are this week’s AI marketing tools, platforms, and features.

• Satisfi Labsadded Context LLM Response System as part of its conversational AI platform. It integrates large-language model capabilities into intent routing, answer generating and intent indexing. The company claims that it’s already being used by the New York Mets, Boston Red Sox, and soon all MLB teams. (Author’s Note: This pairing creates the possibility of heartbreak for one of the cities. )
• Wistia has added four AI-powered video marketing tools to its platform for B2B. Wistia Fetch, a search engine based on Wistia’s data, provides answers to video production and marketing questions. Video Highlights finds shareable moments in webinars, interviews, and other long-form video, then pre-edits them so that marketers can create promotional content for social media or websites. Auto Transcripts & Captionsincreases video search and discovery by adding new automated transcripts to the video schema markup. Wistia’s improved auto-captioning capabilities help users meet accessibility standards. Event Descriptions allows users to create event descriptions within seconds, in the tone of their brand.
• Brevo AI Assistant’sBrevo is a generative AI for the CRM platform. It creates subject lines for emails campaigns. The user can select from a variety of propositions, such as using humor, power words, posing a question or other options. To further refine the subject.
• PhotoShelter AI Visual Search allows its AI-powered Digital Asset Management (DAM solution) users to search for assets in their brand’s library based on visual description. It eliminates the need to add metadata.
• Qualtrics XM/os2, a new generation of experience management platform (XM), has AI added to its features. Qualtrics FrontlineXM enables agents to solve customer issues more quickly and empathically. Qualtrics ExperienceID uses AI to generate personalized responses that are based on the customer profile. It is now possible to respond quickly to customer feedback via review sites, social networks and other channels while taking into consideration the customer’s past history with the company. Real-Time agent assist summarizes real-time data during a customer service conversation and provides prescriptive solutions based on the caller’s emotions, needs and company history. Qualtrics’ Automated call summaries summarize calls, allowing agents to create support tickets, personalized follow-up email, and support knowledge base articles.
• Pendo’s PendoAI is a set of new innovations, and a roadmap for enhancing its product experience platform. Users can now access AI-powered products to accelerate product discovery, drive growth through product, and automate personalized experiences in apps at scale. They include guides that can be accessed with a single click, summaries of qualitative feedback from users and automatically generated customer expansion campaigns.
• Yext has added AI Generated Review response to its platform for digital experiences. It generates brand-based and contextually appropriate responses by analysing tone and sentiment in posts.
• Wix.com AI Site Generator creates a website from a user’s prompt. The site will include a homepage, all inner pages, text, images and any business solutions such as stores, bookings restaurants, events, etc. The AI Assistant Tool is fully integrated with Wix’s AI tools including AI Page and section Creator, AI Text Creator AI Template Text Creator AI Domain Generator and AI Text Creator. Wix is one of a few vendors that offer AI-powered website creation, including Dora Framer Teleport.

The MarTech AI Roundup for this week includes the Mets, Red Sox and New York Times, among others.