ok launches new label for AI-generated Content //
TikTok has launched a new label that will help creators to tag AI-generated content.
This label should be used by creators to identify content that has been heavily or fully edited using AI in order to comply with the rules of the platform on synthetic media.
TikTok plans to test an “AI-generated label” that will automatically be added to all content detected as AI-generated.
Why we care. It is important to stay up-to date with TikTok guidelines in order to avoid penalties. clearly labelling AI generated content is also crucial in combating misinformation and deceit. It helps to improve trust, and simplifies the process for creators who want to foster relationships with their audience and build credibility.
Why now? TikTok’s new label was launched after it made it mandatory for creators to mark AI-generated content under the Community Guidelines synthetic media policy earlier this year. These labels are to be applied on any content with lifelike audio or video, as well as images. These labels are intended to make viewers more aware of the content and prevent any misinformation from spreading.
Learning Tools In the next few weeks, TikTok will release videos and other resources to help creators better understand the AI labels and how they can be used. A spokesperson explained:
- We hope that over time people will use these labels in the same way they do verified accounts badges and branded contents labels. This will make them another useful tool to help creators and viewers share and understand content.
Rebranding of TikTok’s AI effects. Platform renames all TikTok AI Effects to make it even more clear about the AI-driven features of TikTok. These effects will now have “AI” as part of their names and labels, and the platform also has instructed Effect House creators that they should follow this in their guidelines.
What has TikTok stated? In a recent press release, a TikTok spokesperson stated:
- Our goal is to find a way to inform our community about AI-generated material that is clear, intuitive, and nuanced. We will build on the existing disclosures of content – such as our TikTok effect labels.
- As AI-generated content evolves, so will our approach.
- We will continue to iterate while we evaluate the impact these updates have on our community and work together to navigate the recent advances of AI-generated material safely.
Read TikTok ‘s official announcement for more information.
The article TikTok launches new label for AI generated content first appeared on Search Engine Land.