can find out about TikTok trends and ideas for viral content in 17 different ways.

Social media, whether you love it or not, is all about what’s “in” and trendy. It’s not surprising that TikTok is growing in popularity.

TikTok Trends are characteristics of TikTok Videos that appeal to a wide audience. TikTok videos go viral because they use a creative format, or have an audio clip that is appealing.

With over a href=”https://www.searchlogistics.com/learn/statistics/tiktok-user-statistics/#::text=TikTok%20has%20over%2050%20million, to%20a%20social%20media%20app!” However, with over <a href="https://www.searchlogistics.com/learn/statistics/tiktok-user-statistics/#:~:text=TikTok%20has%20over%2050%20million,to%20a%20social%20media%20app!" You can imagine the rapidity of TikTok's trends.



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How can you see what’s popular on TikTok? How do you stay on top of TikTok’s trends? Discover the trends and tips to create unique and relevant TikTok videos by using the following TikTok trend ideas and tips.

Table of Contents

TikTok Trend Examples

We’ll start by looking at a few TikTok trends. So you’ll know what to watch out for when you do your own TikTok trends discovery. Just remember that TikTok’s trends tend to last a few weeks. These TikTok trends can serve as useful examples, but they are probably no longer in style.

Bird’s Eye View Trend

This TikTok style became a trend in 2023. This style of TikTok became a trend because it had three main characteristics:

Here is an example of a TikTok video that follows the trend.

Bad Idea Trend

The “bad idea trend” became popular in the summer of 2023. This is an example of TikTok trends that use two themes.

Here’s an example of the TikTok trend.

I got married in Italy Trend

It’s just too funny to leave out. This TikTok trend uses an audio clip from Kim Kardashian’s Confessional Cam segment on her family’s Hulu series The Kardashians. TikToks like “I got married” are intended to make fun of others who copy you. Kim’s sister was accused in the video clip of copying Kim’s wedding.

Here is a TikTok example.

This guide will help you to understand how psychology can be used in marketing for your TikToks.

Discovering TikTok trends using the TikTok creative center and more

The TikTok app has several options that help creators and businesses know what is trending. TikTok also offers a library of video tips, ideas, and inspiration, called the TikTok creative center. TikTok’s Creative Center is one of the best resources for discovering TikTok trends.

1. Top creators to check out

You can find videos of top TikTok creators in the Trends section by selecting the Creaters tab. This can help you discover TikTok trends, by seeing the patterns that top creators follow. It can also reveal potential Influencers to work with.

2. TikTok Videos Trending Tab

You can find out what videos are trending in the Videos section on TikTok Trends. This is true whether or not it comes from a popular creator. You can find viral videos that you could use to create duets, stitch, or mimic.

Check out popular hashtags

The Hashtags Tab in the TikTok creative center, under Trends allows you to keep track of trending TikTok tags related to your industry. Use the search bar to look for hashtags that are related to keywords you may be targeting.

4. Popular songs

The Songs tab is the final section of the Trends section in TikTok’s Creative Center. You can find the latest TikTok audio and song clips to include in your videos. The section is divided into two parts.

You can use the popular section to find songs that are frequently played within a selected timeframe and filter them for commercial use. Breakout section contains both user-generated audio clips and songs that are increasing in popularity. This can help you stay ahead of TikTok trend.

5. TikTok’s Commercial Music Library

You can also use the TikTok Commercial Music Library, which is located in the Creative Tools area. The Commercial Music Library contains all music that has been pre-cleared for TikTok ads and organic content. You can sort and filter your results in a variety of ways to find songs that fit your content.

You can also use the Playlist option to locate a TikTok viral music playlist. Find tons of playlists with new songs, popular songs from video games, memes, business sounds, and much more.

6. TikTok Trend Perspectives: Read on!

The TikTok creative center also has a Trends section that includes Trend perspectives. Trends Perspectives are designed to inform TikTok advertisers and marketers about TikTok audiences. This resource will help you predict the future of TikTok in your industry.

7. Research successful TikTok creative strategies

Learn which TikTok trend has been popular in the past by using the Creative Strategies under the Creative Center’s education tab. Here you will find TikTok Marketing Case Studies, Creative Tips, and Quick TikTok Tutorials.

8. TikTok Ads Library and Top Ads Dashboard

The TikTok ad library is a great tool for companies looking to discover TikTok trends. It allows you to search TikTok advertisements from your competitors. You may be familiar with Facebook Ads Library. The TikTok Ads library works in a similar way. It’s designed to give users transparency and provide video inspiration for businesses.

The TikTok Ads Library currently only includes data on ads that are running in Europe. If you are based outside Europe, however, you can still make use of it to gain a general idea of the trends of different types of TikTok ads for businesses similar to yours.

You can also visit the Top Advertisements Dashboard in the Inspiration section of TikTok’s Creative Center. Here you will find the best performing ads for your selected criteria, regardless of region.

9. Keyword Insights helps you find hot keywords

The Keyword Insights is also available in the Inspiration section. This resource allows you to explore the most popular keywords for your TikTok videos and captions to make sure they are hitting all of the buzzwords that will help your business reach your target audience.

You can use this tool to discover the latest TikTok trends. It will show you which keywords are trending and what videos they’re associated with. You can use other tools to identify the key terms that you are targeting.

Do you need a tool that will help you prepare for TikTok’s Keyword Insights feature? Visit our Keyword Research Tool.

10. TikTok Trending Products

The Top Products tab of Creative Center’s Inspiration tab is the best place to start if you want to focus on competitive analysis during the TikTok Trend Discovery process. This tool provides information about the most popular products in a particular category.

You can then compare your video’s performance against the averages in your industry to see what TikTok content is trending for that product.

11. TikTok FYP: Browse through your own TikTok FYP

What is the best source for TikTok trends discovery? You can create your own TikTok FYP! The TikTok for You Page (FYP) serves up content relating to other accounts and video you’ve already interacted. You can do this by being active in your TikTok profile and thinking like your ideal client. You can learn more about your audience’s preferences by observing the content that appears on your TikTok FYP.

12. TikTok Trend Discovery Page

Since TikTok’s content is heavily dependent on what’s popular, the platform has a dedicated TikTok Trend Discovery page. This section of the app allows users to browse videos that are related to TikTok’s biggest trends.

TikTok Trend Discovery: 6 additional ways (beyond TikTok’s Creative Center).

You’ll likely want to look beyond the TikTok App and TikTok’s Creative Center for a more comprehensive view of what’s trending in your field. Keep an open mind, and think about other ways TikTok trend can gain popularity.

1. Check out YouTube Shorts

YouTube shorts is a type of YouTube video that has a similar format, style, and length to TikTok. Due to this, there is usually some overlap between TikTok content and YouTube shorts. If you browse through YouTube Shorts you will also be able discover new TikTok Trends.

2. Check out what’s hot on Instagram Reels

Instagram reels, like YouTube Shorts are another way to discover trending short videos similar to TikToks. Many of the same trends are likely to be trending both on Instagram Reels as well as TikTok. It’s not unusual for TikToks that go viral to be reposted on Reels.

3. Your past performance is a good indicator of your future performance

Trial and error is the best way to find out which TikTok trend will work or not for your business. Find a few TikTok Trends to test out as you start using TikTok. Benchmark your progress as you continue to advertise and market on TikTok.

You can use your TikTok Analytics to look back on your performance over time and draw conclusions based upon your videos.



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4. Your marketing plan calendar is a great tool to use

Use a a href=”https://marketing.localiq.com/WSLIQContentDLWebsite2024MarketingCalendar.html?cid=Web_WS_InContent_Guide_2024MarketingCalendar_Download” rel=”noopener” target=”_blank”>marketing planning calendar/a> like the example below to prepare your content according to what’s relevant for your audience during any given month or season. Use a Marketing Planning Calendar, like the one below, to prepare your content based on what is relevant to your audience in any given month or seasonal.

5. Google Video Search

Google video search can help you discover more TikTok trend ideas. Google video search ranks videos according to factors such as popularity and relevance to your search query. This makes it an excellent way to find TikTok trends from popular sources like YouTube and TikTok.

TikTok Trend Discovery: Use it to Your Advantage

You can discover TikTok trends in a variety of ways. Even a few moments spent understanding TikTok’s trends will make content planning easier.

It’s also okay if you do not have the time to keep up with TikTok’s trends. Learn how and our solutions will help you capitalize on the social media trends of TikTok, as well as other platforms.

Discovering TikTok trends using the TikTok creative center is easy.

  1. Top creators to check out
  2. TikTok Videos Trending Tab
  3. Check out popular hashtags
  4. TikTok Trend Perspectives: Read on!
  5. Popular songs
  6. TikTok’s commercial music library
  7. Research successful TikTok creative strategies
  8. TikTok Ads Library
  9. Keyword insights helps you find hot keywords
  10. TikTok Trending Products
  11. TikTok FYP: Browse through your own TikTok FYP
  12. Discover the TikTok Trend with this page

There are other ways to discover TikTok trends (besides the TikTok creative center):

  1. Check out YouTube Shorts
  2. Check out what’s hot on Instagram Reels
  3. Your past performance is a good indicator of your future performance
  4. Your marketing plan calendar is a great tool to use
  5. Google Video Search

The first time WordStream published the post 17 ways to discover TikTok trends & ideas for viral content, it appeared on WordStream .

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