eting roles and compensation are changing. Take the MarTech Salary and Career Survey

Although we are hesitant to use the post-pandemic term with confidence, marketing is taking place in an environment that has been changed by COVID-19. Yes, marketers are returning to the workplace. Many conferences and expos have returned in person. Prospects can now be met face-to face instead of via video.

Digital marketing is not going away. It brings with it increased focus on digital content and digital experiences, an expansion of ecommerce in almost all verticals, and the interest for virtual events.

What does this mean? It’s the increasing importance of digital martech stack.

A “great marketing reboot” We’re also witnessing big changes in the human side marketing. Many of the top marketing professionals have left this industry, while others have moved from their regular jobs to freelance or contract work. For those in their early stages of careers as marketers or as marketing operations professionals, there are many opportunities and challenges.

Chris Penn, a data scientist and MarTech contributor calls this ” great Marketing Reboot“. We have added a question to this edition asking whether you are witnessing this phenomenon in your marketing organization.

Pay attention to the money. As always, we ask whether your life circumstances have an impact on your salary and career path.

To conduct the survey, we are partnering with Scott Brinker as well as chiefmartec.com. The survey should take only a few minutes and we look forward sharing the results.

Take the MarTech Salary and Career Survey

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