is the day of search marketing history: January 14,

R.I.P. AMP

We revealed in 2022 what happened after Search Engine Land shut down AMP.

TL;DR – “We have experienced very little disruption in our traffic and have gained the benefit of having a better understanding of our audience analytics.”

Apart from the loss in pageviews to a few pieces that regularly spike for organic traffic, we didn’t notice any year-overyear traffic declines that could be attributed to AMP.

Search Engine Land closed AMP because of competition in Top Stories. As we explain in Search Engine Land has turned off AMP pages due to competition from Top Stories (after AMP wasn’t required for inclusion into Top Stories) as well as waning support from social media platforms.

What happened after we disabled AMP.

This day, too


Shopify chat bug leads you to titles with (1) in Google’s search results

2022 This was not a Google bug. It was a widespread problem that was related to Shopify’s chat feature, which had an unintended consequence for search.


Google Ads allows you to use the budget simulator for Maximize clicks and Target ROAS.

2020: These smart bidding strategies could help you to see the impact of budget or bid changes on your campaigns.


Google purchases Pointy to bring SMB inventory online

2020:Pointy had solved the problem that has eluded startups for over a decade: How to bring small independent retailers inventory online.


Nofollow could not save the Google webmaster blogs from comment spam

2019 Google has removed the ability for users to leave comments on the Google Webmaster blog, citing that they were “mostly off-topic or outright spammy”.


The Life of Google’s Search Chief For More Than a Year

2016 Amit Singal, Google’s senior vice-president of search, performed almost all his searches on mobile devices for more than one year.


Keyword Planner with Impression Share Comparisons and More

2016: New features: More competitive insights and benchmarking. Customizable ad groups and keyword bids. A new source of keyword suggestions. Time range customization for up to 24 months.


Bing Updates its Logo with Uppercase “B”, & New Teal Color

2016 A spokesperson for Microsoft stated that it felt like the right moment to refresh things.


Google Street View goes “Miniatur”, To Capture Hamburg Model Train Exhibit

2016: Google captured the attraction using tiny Street View cars, as if it was a real location.


Google News Now will Crawl & Index Images Hosted Off of Your Domain Name

2015 In the past Google wouldn’t crawl images hosted on your site for Google News.


Q4 Paid search Ad Revenue up 24 Percent YoY in The Americas [Kenshoo]

2015: The return on investment increased as revenues outpaced spending.


Google History: A Section for Your Google Now Cards

2015 You can track over time what Google Now Cards Google shows you each day.


Google Translate App gets a better picture and conversational translation

2015 This update introduced both conversation mode translation and camera to the iOS app, along with vast improvements to the Android version.


Google Opens A Visitor Center

2015 Google has historically not allowed random people to visit the offices or take tours.


Thousands Of Hotel Listings Were Hijacked In Google+ Local

2014 Many hotels listed in Google+ Local appear to have links to their official websites “hijacked” to be replaced by third-party booking sites.


Google Image Search Adds Usage Rights To Search Tools

2014: This feature isn’t new. To get the advanced image search features, you don’t have to go into the archives anymore.


Two videos of what it would be like if Google were a real person

2014 Two parodies show what a Google would look like if it were a real man.


Yelp turns up the heat: 285 consumer alerts issued over fake reviews

2014 A popup alert was displayed on a Yelp profile page. It warned that Yelp had discovered that the company was trying to buy reviews, offer discounts or gifts, or in any other way than Yelp allows.


Wayback Machine Now has 240 Billion URLs

2013 Before this update, The Wayback Machine gave access to approximately 150 billion URLs.


Welcome AJ Kohn & Ginny Marvin To Search Engine Land, Marketing Land

2013 Kohn joined our team as Special Projects Correspondent. Marvin joined us as a Contributing writer, focusing on paid advertising topics. She would later become Editor-in Chief from October 2018 to Dec 2020.


DuckDuckGo Relaunches with New Visual Design

2012: founder Gabriel Weinberg has been receiving feedback and tweaking design for at least three-plus months in the site’s community forum where he announced new layout and look.


John Hanke, Google, Talks About the New Mobile Incubator

2011: Hanke, after six years as the CEO of Google Maps said that he was now “restless” and had grown tired of managing large organizations.


Google, Bing up While AOL Hits an All-Time Low: ComScore December Search Data

2011, Google reached 66.6% – a record for Google according to comScore’s statistics – while AOL was at 1.9%.


See Horizontal Look for the Top Three Google Ads

2011 The headline was combined with the first line of description, or both were combined.


South Korean Police Charge Google with a WiFi Data Collecting Offense

2011, Police reviewed the data Google collected between May 2010 and October 2009, and found that two South Korean laws were broken.


Bing Set To Advertise During Golden Globe Awards

2011 Both ads were based on the Bing “decision-engine” idea. Actors explain why they chose to become actors, and then the message “pre-congratulates tomorrow’s Golden Globe winners.”


Yahoo’s Irving: Yahoo Committed To Flickr

2011: “Q. Yahoo! Is Yahoo! A. Yes, we are! This product and this team are our favorite. They are strategic and profit-oriented.


Google Search Suggestions for Mobile Get Locally Relevant

2010: Different query suggestions based on the user’s location.


Experian Hitwise: Google Passes 72% U.S. Market Share

2010: Yahoo!, Bing!, and Ask.com saw their search share decrease from November to December.


100 Day Reminder: AdWords API v13 Sunsetting

2010: A warning.


Google Integrates Real-Time Messages into Place Pages. This Makes the BlackBerry Mobile App More Usable

2010 Businesses could promote real-time, time-sensitive events through their Place Pages – provided they could locate the feature.


Shashi Seth Available Now at Yahoo From AOL Cooliris & Google

2010 Seth will be the Senior Vice President for the Yahoo Search Products Team and oversee all aspects of Yahoo Search.


Chinese Govt Makes a Bland Statement on Google, Google.cn Employees Get Indefinite Vacation

2010, China’s government indicated that it was unlikely to permit Google to operate unfiltered and negotiate with the search engine.


Yahoo Adds Network distribution & Improved importation To Search Ads

2010: network distribution allowed advertisers to choose whether they would like to advertise on Yahoo! Search Network or on Yahoo Search Partner network.


Where have all the old tweets gone?

2010 It was the massive amount of new tweets that caused this. Twitter Search’s search index couldn’t handle it all.


Should I Trust Google and The Cloud with My Data After the Hack?

2010 Could the whole GoogleHack episode turn into a significant reversal in the growth of cloud computing technology? (Spoiler alert: No.)


Google pledges $1 million to Haiti relief efforts, Bing and Yahoo add donation info

2010 Major search engines responded by linking information on disaster relief efforts to their homepages.


Google Local Business Ads Get New Features

2009: The ad’s information window now has three new links: Street View, Get Directions and/or Save To My Maps.


Google Creates Smart Sitemap Generator Tool

2009 This tool used web traffic, log files, and other methods to locate new or modified URLs.


Google Ends YouTube Video Uploads, Shutters Notebooks, Catalog Searches, Dodgeball & Jaiku

2009: Google has stopped developing a range of products in a continuous effort to focus on products that have greater usage


Google Apps Authorized Reseller Program

2009 This program was designed for developers, hosting companies, and other individuals who want to assume the responsibility of billing and support in return for a 20% discount.


Adobe & Yahoo Discontinue PDF Contextual Ad Program

2009: Blame economic conditions.


Consumer Groups Are Trying to Prevent Behavioral Targeting for Mobile Ads

2009 This complaint was made to prevent the development of behavioral targeting in mobile advertising.


Harvard Professor: Deceptive Ads Spread ‘Widespread” On Yahoo’s Right Media

2009 The ads were either false or did not make the legally required disclosures.


Yahoo Shuts down Content Match in UK

2009: Yahoo found the ads that matched the advertiser by the contextual relevance of the page’s contents to the keywords they purchased.


Google Reduces 100 Recruiters. May Replace 70 Engineers Because Of Office Closures

2009 Google suggested that the reductions would be because engineers were unable or unwilling to relocate to Google Mountain View headquarters.


An Apology to Wired & the Search Marketing Community

2008 The article caused serious spam issues for Wired. It also created discord within search marketing communities and damaged the overall search marketing industry.


Google loves the iPhone, but Eric Schmidt of Google won’t “talk” about it

2008: Google CEO Eric Schmidt served as a member on the Apple board, and was present at the iPhone’s unveiling.


Liberty Media Corporation Purchases 14 Million Shares in IAC

2008 The 14,000,000 shares amounted to approximately $339.5million, giving Liberty Media Corporation a 30% stake in Ask.com.


IncrediMail is Crushed Financially by Google AdSense Ban

2008 It seems that the ban caused their stock prices to plummet by 45% within a single day.


Professor Bans Google & Wikipedia In Class Room

2008: University of Brighton professor stated that using Google and Wikipedia does not encourage students to use “their own brains” enough

Search Marketing Expo ( , SMX).

Past contributions by Search Engine Land’s Subject matter Experts (SMEs).

These columns represent a snapshot of time. They have not been updated since publication, except where noted. These articles do not reflect Search Engine Land’s views.

Search Marketing History

The post Search Marketing History: January 14 was first published on Search Engine Land.

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