is the day in search marketing history: January 15,

Facebook Graph Search is now available

Facebook introduced Graph Search in 2013, a new experience it called.

Facebook Graph Search was heavily influenced by Likes and other connections in order to determine which search results would be most relevant to each user.

Facebook Graph Search was launched with only people, photos, places, and interests.

Facebook Graph Search was not a web search engine like Google and Bing. It was a new type search, a social search engine. Facebook used Bing to search for web results at the time.

Dig deeper:

This day, too


LinkedIn launches LinkedIn Marketing Labs online courses for advertisers

2021 These courses provide an overview of LinkedIn Ads and how to use it to target your audience. They also cover reporting and analytics for LinkedIn ads.


Amazon Sponsored Products Ads now support dynamic bidding, bid adjustments

2019: Advertisers can opt for automated bidding to tailor bids for search ads based on page placement.


EU copyright directive closes in on final form, as Google tests stripped down news SERPs

2019 This directive aimed to “harmonise” copyright laws across Europe.


DuckDuckGo map, address searches now powered with Apple Maps

2019 The company was using OpenStreetMap.


Google will fix the reverse image search bug

2018: The Section “Pages that contain matching images” was not showing thumbnails as it should.


Martin Luther King Jr. day 2018 Google doodle honors Dr. King and his dream for a better future

2018 This image was created by Cannaday Chapman, a guest artist. It was created in collaboration the Black Googlers Network.


Google Tests What’s Hot & What’s Nearby as Android Search Options

2016 Google added a “What’s Hot?” and “Nearby?” option to the pull-down menu.


Search in Pics: Justin Trudeau at New Google Canadian Office, Google Expeditions Subaru & Fallout4 Statue

2016 These are the most recent images taken from the internet. They show what people eat at search engine companies, their play habits, who they talk to, and what toys they own.


Google Knowledge Graph Now Displaying Social Profiles for Brands

Google started showing social profiles links for Pixar and Apple, Starbucks, Google, and many other brands.


Search is the Number One Content Discovery Tool for Mobile Users

2015 54% of respondents stated that search was their top method to find mobile content/websites.


Smartphones account for 40% of US Search Ad Spend in Q4 [Marin]

2015: Desktop continues to lose its dominance, even though it is still the most popular.


Google Updates its Structured Data Testing Tool, Documentation and Syntax Support

2015: Google introduced a new and improved Structured Data Testing Tool, updated its guidelines and documentation, and added more markup support.


______

2015: This feature would be removed on February 11.


Google Wants Webmaster Feedback On Web Search & Webmaster Tools

2015: Google posed the question: “What would your expectations be from Google Websearch and Webmaster Tools in 2015?”


Google Events Knowledge graph Adds Ticket Links and Delegated Events to the Event Calendar.

2015: Google has made four updates to its events knowledge graph after it was launched back in March 2014.


Google Updates Maps App Adding Restaurant Filters & More

2015: Google Maps app added new features to Android and iOS users, including cuisine filtering and other useful features.


Google’s Matt Cutts says that we don’t have different algorithms for different web position slots

2014: Google’s Matt Cutts asked this question: “Are results ranked by different algorithms?”


Rand Fishkin Resigns as CEO of Moz. Sarah Bird is the new CEO

2014 – The end of an age – Fishkin was the last day of his tenure as CEO at Moz.


Report: 40% of holiday traffic to retailer websites

2014: Although search engines still hold the largest share of the market, Experian reports that there was a 13% decrease in upstream traffic sent by search engines to retailers compared with year-over-year data.


Bing Finishes 2013 with All-Time High in US Market Share. But Google Also Up [comScore]

2014: Google saw an increase in search queries by 0.6 percent to 67.3 percent in December 2013.


EU Demands More Search Concessions. Google Defies French Authority

2014: Joaquin Almunia, EU Competition Commissioner, stated that Google must submit additional proposals within the next few weeks in order to avoid an antitrust proceeding.


Lowe’s Is the First Brand to Adopt Jelly?

2014 What they know: They answered at least one question regarding how to mount art on brick walls.


Links from Press Releases Have Ranking Benefits Despite Google’s Statements

2013 This was when Matt Cutts’ blog began ranking in Google for [sreppleasers].


Report: Global Paid Search spending up 18% in 2012

2013 This growth trend was slightly lower than the 21% annual rise reported for 2011.


77% Of Online Health Seekers Start At Search Engines [Pew Study]

2013 This was significantly higher than the 13% of people who started at health portals such as WebMD or general information sites like Wikipedia (only 2%) and social networks (1%)


Google’s 6th Annual “Doodle 4 Google” Contest: “My Best Day Ever

2013 The winner will receive a $30,000 college scholarship and a $50,000 technology grant to their school. His or her logo will also be displayed on the Google homepage.


Yext “Reinvents the Local Business Listing” with New Rich Content Options

2013 They called it PowerListings+.


89% Search Engines Do a Good Job Finding Information. But,

2011: 13 percent said that they couldn’t locate what they needed. They were able to find the answers, the signal that people are looking for. They were just surrounded with a lot of noise.


comScore: Bing Shares Up – Will it Overtake Yahoo! Plus, Ask.com Sale Speculation Returns

2010: ComScore’s search shares figures starting December 2009: Yahoo, 17.3%; Bing, 10.7%. (Google? It was at 65.7%.


Amazon Slaps UK Affiliates Using Search Marketing Techniques

2010: Amazon announced that it will no longer pay referral fees for Associates who send users via keyword bidding, other paid searches on other search engines or extended search networks.


OneRiot Launches RiotWise Ad Network For Real-Time Search

2010 This launch was the result of a pilot phase, which allowed developers to monetize desktop clients, mobile apps, and similar applications.


Carol Bartz’s ‘Gut’ May Stop Yahoo Search Sale To Microsoft

2009: Bartz stated that her intuition or “gut” wasn’t necessarily to sell. However, she would have to be more involved in economic issues to make a better decision.


Microsoft Job Cuts May Come Next Week

2009 It was expected that the cuts would be “far lower than the 15,000 position” initially thought.


Yahoo Shows Wikipedia Some SearchMonkey Love

2009 All Yahoo search users had to turn on the Wikipedia SearchMonkey app by default. This made it the sixth app all Yahoo searchers would see, along with Citysearch, Yahoo Local and Zagat.


TweetNews: Yahoo Programmer Melds News Search & Twitter

2009: TwitterNews was a brand new search engine that utilized hot Twitter topics in order to provide more relevance and freshness for news search.


Google Directory Update: “Real” PR Scores

2008: Google Directory scores are much higher than those on the Google Toolbar.


Microsoft and MediaCart bring ad targeting to grocery store shopping carts

2008: Microsoft and MediaCart partnered to offer in-store behavioral advertising targeting. They also introduced the concept of “location based services” to store aisles by using RFID tags.


Google Maps Being Used To Engage Political Volunteers, Activists

2008 How candidates and campaign staffers used Google Maps and its API to display their messages and organize political activists and volunteers for the upcoming primaries


Wireless Spectrum Bidders Accepted, Auction Starts January 24

2008: There were four bidders for the : AT&T and Verizon, as well as MetroPCS.


Study: Get in Top 5, Not Top 10, & Search Engines May Have To Highlight Official Websites

2007: One of the results was that search marketers should be more concerned with getting to the top five than the top 10, if they want to be seen.


Search Google for Related Searches at the Bottom of Page

2007 More searchers saw a series eight suggested searches under the heading “Searches Related to:”, followed by the original keyword you searched for.


Microsoft’s Long Game in Search

2007 “It is tiring to listen to the Microsoft leadership just pick on Google rather than deliver success stories that speak for them.”


Microsoft Live & Yahoo push for Firefox users, plus Revisiting the IE7 Search Battle

2007 What the search engines tried to convince users to choose them as their default choice.


SEO Blogs Under Hack Attack

2007: Graywolf was hacked and then Stuntdubl crashed.


Hacking Google To Improve Security

2007 “It is your worst nightmare. Someone reads portions of your Google email, modifies your spreadsheets and views your Google docs. They also check your reading habits via the Google personalized homepage, Google Reader or Google Reader. And they go through your search history.


Googlers Give a Hugely to Democrats; Google’s Political Action Committee Gave More To Republicans

2007 While 98% went to Democrats, 61% of contributions by the company-controlled Google NetPAC were given to conservative candidates.

Search Marketing Expo ( , SMX).

Past contributions by Search Engine Land’s Subject matter Experts (SMEs).

These columns represent a snapshot of time. They have not been updated since publication, except where noted. These articles do not reflect Search Engine Land’s views.

Search Marketing History

The post January 15 was first published on Search Engine Land.

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