hia Ramsaran – The first-party strategy for data you need in 2023

Businesses around the world face a lot of uncertainty when looking ahead to 2023, and beyond.

One thing will not change throughout this period: customers expect great experiences when they interact with brands. Acquia’s CX Report reveals that businesses intend to prioritise customer retention in the coming 12 months. 56% will improve customer experience and 58% will concentrate more on customer service.

This should be our common goal. Businesses must meet and exceed customer expectations to survive a storm.

Register now for “Mastering the CX Trifecta 2023: Content, Data, & Tech” presented By Acquia to lay the foundation for CX success in this year and beyond.

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Search Engine Land first published the post What first-party data strategy do you need in 2023.