h 2, 2009 – This is the day in search marketing history

Yahoo! Happy Birthday! Yahoo!

Yahoo! was founded in 1995. Yahoo! was founded in 1995.

I was close to using the March 1 edition Of This day in search history, to wish Yahoo a happy birthday. Particularly after seeing our 2010 story, Happy birthday, Yahoo!

Why was it that Yahoo’s birthday was the only headline on Search Engine Land? It could have been because we discussed a Yahoo blog post (Happy Birthday Yahoo! From Jerry and David! It was posted March 1, and included the words “as us celebrate 15 years today.”

Things continued to be confusing as we dug deeper into our archives:

  1. Yahoo celebrates its 13th birthday; will there be a 14th? – published March 5, 2008. (Refers to a Yahoo photo shared via Flicker March 4, 2008, which was totally unhelpful.
  2. Yahoo celebrates its 14th birthday – published February 2 2009, 2009. (“Yahoo celebrates its 14th Birthday …”)
  3. Yahoo Turns 16 Year Old – Published March 2, 2011, (“On March 1, 2011 Yahoo turned 16 years of age.” This is because Yahoo marked its ” Sweet16” date on March 1, 2011.
  4. Yahoo Marks 20 Years of Birthday by Setting a New World Record for Yodeling,” published March 3, 2015. (Yahoo’s birthday was …” yesterday, i.e. March 1).

Yahoo gave away Baskin-Robbins Ice Cream for its 10th Birthday on March 2, 2005. Yahoo shared 25 years of milestones on social media on March 2, 2020.

To find out what Yahoo Search (powered by Microsoft Bing), would tell me, I went to Yahoo search for my first time in a very while. It was no surprise that Wikipedia also agreed with me about March 2.

Yahoo’s “official birthday” seems to be March 2, and not March 1. It could be argued, however, that neither of these birthdays is Yahoo’s “real” birthday.

The company was actually founded in 1994. In April 1994, Jerry and David’s Guide to the World Wide Web were renamed Yahoo! The domain Yahoo.com was also registered on January 18, 1995.

Let’s not confuse the situation by mentioning Yahoo Search’s birthday (Feb. 18, 2004).

It doesn’t really matter what Yahoo’s “real birthdate” is. This was already the case with Google. (See: Google is 10 years old? Google celebrates its birthday each September 27th.

We wish Yahoo a happy Birthday today. On March 2. As it should be.

It seems that Yahoo’s search team will long for a search return this year.

This day, too


Google may ask for double verification of some business profiles

2022 Google has updated its help documentation to state that you may need to verify your business using an additional method.


Semrush purchases Kompyte to upsell competitive intelligence products

2022: Kompyte provided competitive analysis tools to help marketers track changes in a competitor’s website, ad copy and social media.


LinkedIn Soon to be updated with new content analytics

2022 LinkedIn will soon provide creators with more information about the people who engage with their content.


After posting huge 2020 growth , Semrush plans for to go public

2021 In 2020, the company’s gross profit was less than $95 million, compared with just $70 million in 2019.


Maryland’s Ad Tax is Here. Advertisers should consult their European counterparts to learn how to deal

2021 Advertising from companies (in this instance, platforms like Google and Microsoft) will be subject to a tax rate of 2.5%-10% depending on their global annual revenue.


Google tightens guidelines for FAQ markup, prohibits repetition of questions and answer

2020: If you repeat the same question or answer on multiple FAQ pages of your website, it would be in violation Google’s guidelines.


Video by Aleyda Solis about remote SEO, international SEO, and YouTube optimization

2020 An international SEO expert shared her advice on managing clients while she traveled to educate the SEO industry.


Bing Entity Search is now available

2018 You can use the API to pull Bing Knowledge Graph data about people, places and businesses into your apps and sites.


Yelp provides new advertising customization options for advertisers

2018: Advertisers can choose an image and a favorite review, or let an algorithm do it.


Search in Pictures: Google Dublin snow, dog racing and Noogler handbook

2018 These are the most recent images that show what people eat at search engine companies, their play habits, where they go, and what toys they own.


Google makes it easy to search for answers programming languages

2017: Google can now handle queries that contain sequences of 2-3 special characters.


AdWords Extended Text Ads Could Get Even Longer with a Second Description Line Test

2017: An updated test has doubled the number characters in text ad descriptions.


Google Wants You to Buy Products Using Voice Search

2016: Conversational Search would enable users to purchase or locate products simply by talking to their phones.


Google City Searches Now Add Hotel Booking Information In Knowledge Graph

2015 The average star rating and cost of city hotels was listed along with the link “View Hotels” that brought up results pages for hotels in the city.


Yahoo Search Share Falls for the First Time Since Firefox Deal Began

2015: Yahoo could not maintain gains from the previous months, and small “switchbacks” losses to Google were likely erode share more over the next months.


Microsoft Advertising Starts Aggressively Courting Small Business For Search

2012: Microsoft Advertising reached out to PPC professionals and small business customers in an effort to pair them up and educate SMBs on adCenter, and to learn more about their challenges and needs.


iPad-apalooza – Yandex Examines iPad Search & 30% Of North Americans Want iPad3

2012: iPad owners accounted for approximately 1% of all internet users within Russia.


Nathon Filion Demonstrates His Google Maps Pose

2012: What should I do if a Google Maps car comes down my street?


Search In Pics: Google Sheep, Bing Neon Sign & Google Pinata

2012: These are the most recent images that show what people eat at search engine companies, their play habits, where they go, what they like, and what toys they own.


Google is Trying to Minimize Collateral Damage from “Farmer” Update

2011: Related:


Twitter: SMBs for Ad Growth

2011 Around 100 small advertisers used Twitter’s “promoted ad products.” However, the site was used by 125 large brands to market their services or products.


February 2011, Search Engine Land’s Most Popular Stories

2011: Search Engine Land’s Top 10 Most Popular Stories from February 2011.


Google Extends the “Click to Call” Ads To All Advertisers

2010 Calls can now be directed to call centres and could be used more efficiently by “national” advertisers.


Google Has Just Patented Geotargeting?

2010, Google received a patent (“Determining,/or using place information in an advertising system”) which had wide implications for mobile and PC advertising.


Topeka Changes its Name to Google, Kansas (Temporarily).

2010 What could you do to convince Google to create a super-high-speed broadband network for your community? You would change your name to Google Kansas if you were Topeka, Kansas.


AT&T Chooses Yahoo over Google to Provide Search on First Android Phone

2010, Yahoo was the default search engine for the Motorola Backflip. This phone was AT&T’s first to use the Android operating system.


Bartz: Yahoo would consider buyingout

2010: Yahoo CEO Carol Bartz stated that Yahoo would “absolutely consider” a buyout offer by “any company at a fair price.”


Yahoo TimeSense: New Trends Tool Previewed At SMX West

2010 TimeSense was used by Yahoo! as a version of Google Trends.


Google Testing Single Line Sitelinks?

2009: Google was testing 4 sitelinks in a single column (one column), right under the display URL and above the snippet


Kumo – Microsoft Tests Search Ideas with Its Own Employees

2009 Microsoft stated that it used the Kumo.com URL only for internal testing purposes.


Yahoo’s new image search ads in Yahoo News

2009 This was similar to the way Yahoo displayed image ads in the Yahoo Directory.


Yahoo-Newspaper Consortium Producing Some Mutual Gains

2009: Anecdotes suggest that newspapers were doing well with this program.


A New Tool Allows You To Search Twitter For Google

2009: Google has renamed Twitter Search Results to It displays the latest five tweets in response to your query, above Google’s regular search results.


EveryZing launches an automatic metadata generator for multimedia

2009: EveryZing, a provider of SEO and video search services, introduced MediaCloud, an online tool that generates search-friendly metadata for rich media content such as audio, video and other.


The “About 265” Problem: Google Site: Command Glitch

2007: Google confirmed that the problem would not affect search rankings and promised to resolve it in the next few weeks.


YouTube to Showcase BBC Content on Three New Channels

2007: BBC will showcase its content on BBC WorldWide, BBC News and BBC News.


Unofficial Google Censorship FAQ

2007: 35 Questions about Google Censorship.

Search Marketing Expo ( , SMX).

Past contributions by Search Engine Land’s Subject matter Experts (SMEs).

These columns represent a snapshot of time. They have not been updated since publication, except where noted. These articles do not reflect Search Engine Land’s views.

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The post This Day in Search Marketing History: March 2 was first published on Search Engine Land.

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