ssistants are more active //
Part one of this article was about ChatGPT, Writer, and Jasper. This part will focus on Copy.ai and WriteSonic.
4. WriteSonic
WriteSonic is an AI writing tool that generates long-form articles of up to 3000 words. It’s one of the most cost-effective. G2 is a software review site that provides helpful feedback about WriteSonic. You can find almost identical reviews for every tool on the list. Let’s try WriteSonic out on a real task.
WriteSonic: How to create a B2B blog article
WriteSonic (WS), unlike other tools, prompts you use SEO-ready templates (workflows). This tool is great for simple content such as “How to grow avocados at your home”, but it’s not suitable for B2B content, where you need to constantly modify or ask AI to rewrite paragraphs.
I will use a template to create a 3-000-word article.
Step 1 – Find your keywords
WriteSonic places content optimization at the forefront. The tool first asks for a topic and then automatically compiles a list with relevant keywords. You can choose which keywords you wish to optimize the piece.
Step 2 – Get ideas for a title, and create an outline
While the setup process is similar to that of other tools, WriteSonic allows you to only choose one voice tone for title ideas or content generation. You cannot use it to combine different writing styles such as Jasper and ChatGPT.
WriteSonic offers six options for outlines that revolve around B2B appointment-setting. But, I will stick with my original outline to see if it can be written in a way that is human-readable.
Step 3 – Create a complete piece
WriteSonic followed my outline exactly and expanded on all points. It was too repetitive, and it made the piece easier to delete than to edit. The text is in the red boxes.
This is not a useful result. Let’s give WriteSonic another chance and see how WriteSonic can deliver a simple piece of B2C content like “How to Pick a Ripe Peach “.
Unfortunately, the tool generated repetitive paragraphs that were slightly paraphrased, but they still make sense. This text could be used as a rough draft to help me quickly extract useful ideas for a piece on pineapples.
Let’s be honest, WriteSonic isn’t great at long-form content. Jasper can do better.
These comments seem like a no-go for WriteSonic. However, I recommend it for copywriting tasks such as creating landing pages or social media copy.
Pricing
- You can try all features until you reach 2,500 words.
- Paid plans start from $19/month and include 19,000 words and one person.
5. Copy.ai
Copy.ai provides a single-stop shop for long-form copywriting and sales copywriting. It creates landing pages, product descriptions and emails. It remembers your preferences and writing style.
Copy.ai offers a variety of features to help you create blog posts. It can:
- In seconds, you can generate meta descriptions and titles.
- Check for duplicate content.
- In one click, you can generate FAQs and listicles.
- Choose the tone that best suits your brand.
- Search engine optimization assistance
- Create “cliffhangers” for your copy.
Copy.ai: How to create a blog post
Copy.ai provides two options for writing a blog post: Blog Post Wizard and Freestyle. Based on the title and purpose of a piece, the Freestyle mode suggests similar ideas for paragraphs or sentences. This feature was not practical for long-form content, as I found it lacking in value.
The Blog Post Wizard mode demonstrates a step-by, step process to generate blog posts. The process starts with brainstorming, then moves on to creating an outline and talking points, and finally ending with a standard industry article.
Create an article using the Blog Post Wizard
First, I have not seen a tool that could give you talking points before creating a complete piece. Copy.ai is able to generate solid talking points for setting up appointments in B2B. It’s worth a look.
You can also generate more talking points to a heading, and choose the best. You can also rewrite or edit the output.
This is the final draft.
This is really good. This is a good intro. It’s short, to-the-point and without repetitive blocks. Highlighted in green are auto-completed text selected from four Copy.ai recommendations.
This copy would be my rough draft. I wouldn’t second-guess. Writers can take advantage of ideas to bridge the gap by using insights, real-life examples, and visuals.
Copy.ai can be used for writing blog posts.
- In two sentences, tell a story that is relevant and interesting about the topic.
- Use a thesaurus to find stronger alternatives to verbs or adjectives.
- For any topic, make up analogies that are relatable.
Pricing
- Up to 2,000 words per month free of charge
- Free 7-day trial of the Pro plan
- The Pro plan is $49/month, and includes unlimited words.
The verdict
Each tool has a target audience, but ChatGPT and Jasper ( part one ) are better than any other tools for writing blog posts. These tools give you complete control over writing paragraphs and rewriting.
Copy.ai is a more affordable alternative. Copy.ai can produce high-quality one-shot articles as well as engaging features that allow for storytelling. Copy.ai’s Pro plan offers unlimited words.
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