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h 18th, search marketing history

Google Business Profiles: New Emergency Help Attributes for Ukraine Support

2022 Google also added attributes to hotel rooms to indicate if they offer support for those who have been displaced from Ukraine.

Brands, particularly restaurants, require FAQs and coronapages’ fast

2020: It is crucial that search results reveal any precautions taken.

Video: Martha van Berkel talks about structured data

2020: Does adding schema help improve your search rankings? Google denied that schema would improve search rankings, but…

Google March 2019 Core Update: This isn’t the greatest update we have released.

2019 Related to The interesting pattern is revealed in early data from Google’s March 2019 Core Update.

Google Ads now offers reporting column recommendations

2019: This update removed the requirement column for Bid Strategy Type.

Waze overcomes the ‘digital darkness’ using in-car and out-of-home advertising coordination

2019: McDonald’s campaign featured drivers driving in-car advertisements that mirror billboards.

Google Image Search launches colored filters

2016 Google has launched new filters in the image search results after testing different combinations.

Social Extensions Testing by Bing Ads: Link search ads with Facebook, Twitter, Instagram and Tumblr

2016 The U.S. ad extension was beta.

Bing teams up with the US National Park Service to host #FindYourPark photo contest

2016 The winning photograph would be featured on Bing’s homepage during National Park Week, and used in Bing’s April cover photo on Facebook and Twitter.

Search in Pictures: Google Analytics with NASA, Google buffalo & Fiber Office

2016: These are the most recent images that show what people eat at search engine companies, their play habits, where they go, and what toys they own.

Yahoo Loses Marketshare As Some Firefox Users Return To Google

2015: Google has become more aggressive in trying to entice back users.

EU Antitrust Chief Declares That Google Settlement Is Basically Done

2014 Despite criticism from politicians, Google’s critics and EU antitrust chief Joaquin Almunia stated that Google’s proposed antitrust settlement was a done deal.

Bing Ads Now Allowing Keyword Variations After Flagged as Duplicate

2014: Advertisers could include multiple versions of keywords via Bing Ads Editor or the Bing Ads Uploadapi.

Yandex Buys Israeli Geo-Location Platform KitLocate

2014 KitLocate’s greatest virtue was its ability to provide location information for apps without consuming much power, unlike triangulation or GPS which can drain mobile batteries.

GetListed Tool Relaunches As Moz Local

2014: Business owners and agencies could use this tool to search for listings online, verify listings and submit them.

A Dilbert On Search Engine Keyword Research

2014: A fun Dilbert strip about search marketing was published on the topic “Doing and Presenting Keyword Research to Your Boss”.

Google Denies One Article on BBC’s Website

2013: John Mueller, Google: “We discovered unnatural links to an article and took granular actions based on it.”

Bing Webmaster Tools Adds Site Move Tool

2013 This tool allows you to move between domains and within sites; URLs to URLs.

Google goes beyond answers, and starts guessing release dates

2011 Google created a single box, even though it had only a “best guess”, at an answer to a query.

Yahoo’s Search To Redirect to Yahoo Search April 4th

2011 AllTheWeb, one of the search engines Yahoo purchased in 2003 to build Yahoo Search, will be discontinued April 4, 2011.

SEO Held Liable, Fined In Counterfeiting Case

2011 In a case where it was accused of enabling counterfeit goods sales, a website builder and an SEO company were found liable before a federal court.

Search in Pics: YouTube Socks & Yahoo Bowlers & Google Armbands

2011 These are the most recent images that show what people eat at search engine companies, their play habits, where they go, and what toys they own.

Google Tests “Sponsored Icons for Maps”

2010 Sponsored Map Icons are a new way for you to promote your business in Google Maps.

Google Will Allow Web Users to Avoid Analytics Tracking

2010 The company stated that it would soon allow web users to opt-out from being tracked by Google Analytics.

Google Viacom Court Documents out; Google Says Viacom “Secretly” Uploaded Videos

2010 Viacom’s chief counsel claimed that Viacom had “continuously and covertly” uploaded its content to YouTube and that the material was “deliberately” made look amateur.

Google Updated Mobile Maps For Android

2010: A new interface and some feature improvements to improve usability.

Google’s Matt Cutts on Keywords in The URL

2009: Cutts replies: “Does keyword position in URL influence ranking?”

Twitter Search: You’re not your friend if you tweet something bad

2009 Be cautious what you say in public and use social media to your advantage, not to hurt you.

Financial Times Launches Newssift – A Business News Search Engine

2009: Newssift was created to provide context and meaning, which its creators felt was lacking in traditional keyword-based news search engines.

Google Maps Opens Up Editing To Everyone

2008: Users will now be able edit any details regarding a business, location, or to add new businesses even if they aren’t the owner.

Yahoo Plans To Double Cash Flow in Three Years, & Reaffirms 2008 Outlook

2008: Yahoo expects to double its operating cashflow in three years, from $1.9 billion up to $3.7 billion.

Search Biz – Alibaba Gains, Google Fails, Eric Schmidt Says “Don’t Call me Daddy Anymore

2008: China’s Alibaba.com saw a huge 340% increase in net profits due to China’s rapidly-growing economy.

SES NY 2008 Day Two Live Coverage Recap

Search Marketing Expo ( , SMX).

Past contributions by Search Engine Land’s Subject matter Experts (SMEs).

These columns represent a snapshot of time. They have not been updated since publication, except where noted. These articles do not reflect Search Engine Land’s views.

2022: 14 methods Google could evaluate E-A–T by Olaf Kopp
2019: Using insight to find new audiences for awareness campaigns by Joe Martinez
2016: Learn more about PPC KPIs and how they can help you improve your performance By Matt Umbro
2016: SEO Beyond the Browser by Marcus Miller
2015: Quantifying the Mobile Revolution: Mobile Advertising Progress in 2014 by Matt Ackley
2015: An In-Depth Review Of PPC Bid Management By Frederick Vallaeys
2014: Turning old content into new links by Case Gillette
2014: Which Search Engine Is the Most “Generous” For Local Businesses? By Myles.
2013: Geotargeting in An Enhanced Campaign Word by Brad Geddes
2013: The Most Common Issues with Local Business Listings By Andrew Shotland
2013: Top Ten Tools Features for Successful Enterprise SEO By Paul Bruemmer
2011: Analyzing A/B Tests with Google Analytics by Daniel Waisberg
2011: Billions of Years of Free SEM Information Through Biomimicry By Josh Dreller
2011: 3 SEO Myths About Information Architecture By Shari Thurow
2010: Using Web analytics For Paid Search Research By Josh Dreller
2010: 5 Keys to Creating Viral YouTube Titles By Drew Hubbard
2010: Research – The Key To SMB Knowledge By Debra Nordart
2010: Anatomy of a Google Snippet By Stephan Spencer
2010: Tony Soric
2009: Customer Retention through Search Marketing by Shellie Toiska
2009: How To Prioritize Search Marketing Work At A Large Company by Duane Forrester

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The post This Day in Search Marketing History: March 18 was first published on Search Engine Land.