sul’s email creation platform now offers landing pages

Stensul, a platform that encourages quick and collaborative email creation has announced that it will now allow similar processes to be used for landing pages. Stensul’s Landing Page Builder is now accessible within the Stensul Creation Platform. This is part a strategic expansion by Stensul into other assets.

The Builder uses templates and no-code module modules, which allows non-technical staff members to work together on creating landing pages. Stensul emphasizes that this is not an email creation tool that can be repurposed, but rather a standalone solution.

Why we care. Vendors who have built their businesses on providing solutions for specific parts of the customer experience are likely to be in the forefront of this trend. Vendors that offer sophisticated email content capabilities have begun to expand their offerings beyond email. Stensul’s focus is on creation, not content. However, it makes sense for the Stensul platform to also support collaboration in other areas.

This shows that marketers need to think and strategize across many channels, regardless of how important an email channel may be.

Dig deeper:


Stensul

Pardot’s first integrated email creation platform

Marketo Connect integration. Stensul has long had email creation capabilities integrated with Adobe Marketo. Now, it’s announcing an API to allow Stensul users to embed Marketo forms on landing pages and upload the HTML for Marketo Marketing Activities in a single click.

The post Stensul’s email creation platform now offers landing pages appeared originally on MarTech.