hia Ramsaran explains how to use first-party data in a CRM strategy that works.

The collection of first-party information has received a lot of attention.

Combining a strategy based on first-party data with a marketing approach that is one-to-one will ensure your teams are aligned and messages can be both personalized and targeted. This must happen at the first point of contact, the moment the data is ingested.

Join data experts to learn how they view the importance of complete, clean and connected data for optimizing your CRM.

Register to attend “How To Leverage First Party Data For A Winning CRM Strategie,” , presented byAtData.

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