le agrees to pay in a 12-year class-action lawsuit //
A 12-year-old class action lawsuit against Google claims that Google shared queries without permission from consumers.
What happened? What happened?
The settlement. You can find more details about the settlement here. The settlement requires Google to disclose additional information to consumers about search term sharing.
Dig deeper. Bloomberg has the complete announcement.
Why we care. This will impact advertisers in the future, but we aren’t sure how. Privacy issues remain a hot topic as 2023 approaches.