week’s roundup features AI/ChatGPT in the latest martech.
Artificial intelligence is a growing trend in marketing technology. ChatGPT launched in 2014, but it was already a popular topic. More and more AI powered solutions are announced each day.
Get to the bottom of it: Three essentials when writing a ChatGPT prompt
Here’s a list of AI-powered Martech products, platforms, and features that were announced this week.
Nvidia’s NeMo Guardrails, an open-source software toolkit, is designed to improve the accuracy, relevance, topicality and security of AI-powered applications. The software comes with all the documentation, code and examples businesses need to ensure AI apps generate text are safe. The software lets developers set boundaries in three different areas.
- Topic guardrails stop apps from going off in unwanted directions. They prevent customer service agents from answering weather-related questions.
- Safety guardrails are used to ensure that apps provide accurate and appropriate information. They filter out any unwanted language, and only refer to reliable sources.
- Apps are restricted from connecting to third-party apps unless they have been approved as safe.
CallRail Premium Conversation Intelligenceuses AI for call summaries, and to analyze call sentiment. The new capabilities automatically surface marketing insights and flag conversations as negative, positive, or neutral. They also identify trends and opportunities for frontline teams.
MarTech’s MarTechBot was the first ChatGPT bot to be taught the extensive and in-depth marketing technology coverage provided by the publication. View it here.
WriteSonic launched a platform for AI-powered content creation. Blog posts, social media updates, email templates and more. WriteSonic’s AI algorithms generate blog posts, press release, social media, email templates, and more based on the keywords and parameters entered by users.
Wondershare just released V9.5 of its latest version. This includes a PDF AI Robot to analyze, understand and summarize texts. The software’s features include the ability to follow instructions and receive detailed responses instantly, rewrite text so that it is more readable and compact, proofread; create content; provide explanations and definitions; write code; and do math.
Dash Hudson’s AI-powered social listening solution allows you to monitor videos, images and other visual content.
GetResponse AI Email Generator offers a complete email solution. The user enters information like the purpose, audience, and occasion and it will generate all the content for the email. This includes the copy, subject lines optimized to increase open rates, and design elements such as layouts and photos.
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