
Here are three ways to approach digital experience and drive more revenue from it.
The post How to improve digital experience to grow revenue appeared first on MarTech.

In this webinar, get the scoop on a top advertiser’s perfect CTV strategy.
The post Master CTV advertising: A guide to launching your best campaigns appeared first on MarTech.

Discover the source of your customers’ loyalty and learn how to attain it.
The post The future of loyalty: Metaverse, AI and post-pandemic challenges appeared first on MarTech.
Why prioritizing UX always leads to better content creation (and how to do it)

Creating your best content involves more than accurate information. Here’s why user experience is a can’t-miss feature of effective content.
The post Why prioritizing UX always leads to better content creation (and how to do it) appeared first on MarTech.
Supercharge your customer experience with the power of QR codes

In this webinar, learn the secrets to creating flawless user experiences.
The post Supercharge your customer experience with the power of QR codes appeared first on MarTech.
How Shake Shack measures experience and activates customer insights

The burgers and shakes chain has a winning playbook they are taking to new markets while improving existing stores.
The post How Shake Shack measures experience and activates customer insights appeared first on MarTech.
How generative AI is improving customer experience and service calls

When the customer calls, AI is helping to solve problems, assist agents and improve the entire journey.
The post How generative AI is improving customer experience and service calls appeared first on MarTech.

In this webinar, learn how to assess your pages and optimize them for success.
The post 7 ways to maximize landing page conversions appeared first on MarTech.

The best modern marketing creates connections and builds customer loyalty by balancing the art and science of marketing.
The post Mastering the delicate balancing act of marketing appeared first on MarTech.

This webinar explores the intricacies of understanding customers’ preferences and uncovers the game-changing potential of leveraging customer data.
The post A customer data roadmap for staying ahead of the competition appeared first on MarTech.
This week’s roundup of the latest AI-powered platforms, products and features for martech.
The post New releases for AI-powered marketing technology appeared first on MarTech.

Personalized moments can minimize privacy compliance risk and drive lead volume and customer loyalty without third-party cookies.
The post Webinar: How to build consumer trust in a cookieless world appeared first on MarTech.
There are endless opportunities to boost return on ad spend, cut the cost of acquisition and increase conversions. Here are just some.
The post How to do marketing personalization at scale appeared first on MarTech.
Don’t be the company that bombards customers with salesy marketing assets and offers will fail. Learn a better way to meet their needs.
The post 3 ways to maximize the power of reception marketing appeared first on MarTech.

Inflation has triggered consumer attitudes and behaviors that will not automatically dissipate if inflation recedes.
The post What inflation’s cultural impact means for marketing appeared first on MarTech.
Gartner: Give up on the complete view of the customer

Is it time to abandon the 360-degree view of the customer? Gartner analysts seem to think so. Others disagree.
The post Gartner: Give up on the complete view of the customer appeared first on MarTech.

Many companies do well in creating value for their customers, but the real key to sustainable growth is found in expanding value.
The post Customer engagement: Moving from value creation to value expansion appeared first on MarTech.

Find out how brands deliver campaigns that drive true customer loyalty.
The post 3 brands that have mastered the art and science of marketing appeared first on MarTech.
Identity verification platform Onfido has acquired Airside Mobile, planning to make its digital identity app available outside the air travel space.
The post ‘Sign-up’ is part of the customer experience appeared first on MarTech.
Create tailored customer experiences for each generation

Presenters in this live webinar will reveal the newest trends in consumer behavior.
The post Create tailored customer experiences for each generation appeared first on MarTech.

Build your brand and maximize marketing impact with this formula for success.
The post Uncover the ultimate strategy to increase ROI and lead gen appeared first on MarTech.

Diving into the characteristics of the leading loyalty software providers.
The post Top loyalty management software solutions: Forrester report appeared first on MarTech.

New design features and the ability to build third-party plug-ins will offer more tools for marketers using Bing Chat.
The post Bing Chat opens up to more users and developers with API, expanded visual answers appeared first on MarTech.
Keeping an “always on” approach to CX is critical to maintain and benefit from improved customer understanding. Here’s how to get there.
The post How B2B CMOs use CX to thrive amid economic uncertainty appeared first on MarTech.

Presenters in this live webinar will reveal the newest trends in consumer behavior.
The post How to connect with Gen X, Millennials and Gen Z appeared first on MarTech.

Learn how marketers reduced operational costs with up to 90% time savings.
The post Forrester Total Economic Impact study reveals increased efficiency for marketers appeared first on MarTech.

Build your brand and maximize marketing impact with this formula for success.
The post Discover the ultimate marketing strategy for increased ROI and lead generation appeared first on MarTech.
Artificial intelligence and machine learning’s marketing use cases go beyond chatbots or personalized website recommendations.
The post Automation and AI: The power to build true digital experiences appeared first on MarTech.
Say goodbye to third-party data and hello to better customer experiences by Digital Marketing Depot

Learn everything you need to know to build optimal experiences for consumers using first-party data, including best practices around data collection & usage.
The post Say goodbye to third-party data and hello to better customer experiences appeared first on MarTech.

In this webinar, experts from Meta, Playbook Media and Pecan discuss how AI is changing marketing.
The post From clicks to conversions: Drive performance with marketing AI appeared first on MarTech.
To expand your customer relationship and maximize CLV, activating your customers through delivery and adoption is key.
The post Where B2B brands win and lose on customer retention appeared first on MarTech.
Teams at both retailers are using retail media networks to transform the way customers interact with brands and their stores.
The post How Home Depot and Kroger use RMN to improve shoppers’ ad experience appeared first on MarTech.