Category: Google

Advertisers handling multiple clients will now be able to quickly identify which account a Google Ads email is referring to.
The post Google Ads emails now include customer IDs appeared first on Search Engine Land.

E-E-A-T, YMYL, and other factors to consider when creating a content strategy to beat your SEO competitors and satisfy your audience.
The post E-E-A-T: Making experience and expertise your content advantage appeared first on Search Engine Land.

The feature has been rolled out to better support Dynamic Search ads use cases in PMax.
The post Google adds URL Contains targeting functionality to Performance Max appeared first on Search Engine Land.

Learn how Google Search Generative Experience could affect your website’s organic traffic in this in-depth analysis.
The post How Google SGE will impact your traffic – and 3 SGE recovery case studies appeared first on Search Engine Land.

Explore its functionalities, use cases and how it’s redefining the AI landscape in our guide.
The post Is Google’s new AI chatbot the Bard of the digital age? appeared first on Search Engine Land.

Google will limit the reach of campaigns from advertisers it is unfamiliar with until trust is established.
The post Google introduces new Limited Ads Serving policy appeared first on Search Engine Land.

Launching first in the U.S., Google said it will keep testing how it presents results and prioritize driving traffic to websites.
The post Google Search Generative Experience officially rolls out links to webpages within answers appeared first on Search Engine Land.

Boost your brand’s visibility on Google News platforms with this advanced guide for Publisher Center optimization.
The post An SEO guide to optimizing your Google Publisher Center account appeared first on Search Engine Land.

This carousel search snippet feature seems to be in testing mode in Google Search.
The post Google Search “Mentioned in” search snippet shows other web pages a site is mentioned appeared first on Search Engine Land.

Exploring innovation, automation and transparency in the next marketing era.
The post The secrets behind Performance Max and Google’s Black Box: Decoding the future of digital advertising appeared first on Search Engine Land.

The tech problem is preventing Discovery ads from being served on Google properties such as Gmail.
The post Google Ads fixing Discovery campaign technical issue appeared first on Search Engine Land.

Developers using v12 need to migrate to a newer version to ensure API access is unaffected.
The post Last call for Google Ads API v12 appeared first on Search Engine Land.

Brands can book one-on-one phone consultations with a Google rep for $50.
The post First look at Google Ads’ enhanced customer service for small businesses appeared first on Search Engine Land.

Google updated its help document to say it can now index Comma-Separated Values (.csv) files.
The post Google Search can now index CSV files appeared first on Search Engine Land.

The upgrade will enable advertisers to connect with customers across more touchpoints in their shopping journey.
The post Google is upgrading Vehicle Ads to Performance Max appeared first on Search Engine Land.

The search engine is taking steps to ensure it complies with the EU’s Digital Services Act (DSA) or else it may risk a significant financial penalty.
The post Google will provide more targeted ad data to comply with new EU rules appeared first on Search Engine Land.

These notifications come almost two months after July 1, the date when Google said UA properties must all migrate to Google Analytics 4.
The post Google sending notifications that UA has stopped processing data appeared first on Search Engine Land.

Google releases August 2023 broad core update

This is the second Google core update of 2023 and took place over five months since the last core update. The rollout may take up to 2 weeks to complete.
The post Google releases August 2023 broad core update appeared first on Search Engine Land.

The company reportedly issued a “privacy alert” email in response to claims YouTube ads may have led to the online tracking of children.
The post IPG Mediabrands tells clients to temporarily pause Google Performance Max campaigns appeared first on Search Engine Land.

This test began earlier this month and it seems Google has now paused showing links in these AI-generated answer results.
The post Google stops testing links in Search Generative Experience snapshot answers appeared first on Search Engine Land.

Microsoft disputes the data, which shows Bing’s market share is actually lower in 2023 than it in 2022 – before new Bing launched.
The post The new Bing has failed to take any market share from Google after six months appeared first on Search Engine Land.

The death of the 10 blue links: The revolutionary role of generative AI in search.
The post Six ways generative AI can transform your search strategy appeared first on Search Engine Land.

Google Search Generative Experience adds SGE while browsing

Paywalled content will not work with the new SGE while browsing feature. Google SGE also added definitions and color coding syntax.
The post Google Search Generative Experience adds SGE while browsing appeared first on Search Engine Land.