How Ecommerce Brands Actually Get Discovered In AI Search
AI search is reshaping how ecommerce brands get discovered. One week, your products show up in ChatGPT. The next week, they’re replaced by competitors. For many brands, this uncertainty can feel overwhelming. Organic visibility now depends less on rankings and keywords, and more on how LLMs gather information, which platforms they rely on, and what …
The post How Ecommerce Brands Actually Get Discovered In AI Search appeared first on Backlinko.
How Ecommerce Brands Actually Get Discovered In AI Search
AI search is reshaping how ecommerce brands get discovered. One week, your products show up in ChatGPT. The next week, they’re replaced by competitors. For many brands, this uncertainty can feel overwhelming. Organic visibility now depends less on rankings and keywords, and more on how LLMs gather information, which platforms they rely on, and what …
The post How Ecommerce Brands Actually Get Discovered In AI Search appeared first on Backlinko.
AI SEO Myths, Debunked: A No-BS Guide For Marketers
Marketers are making bold statements about AI SEO every day. The problem? Most of them are half-right at best. “SEO is dead.” “Long-form content is pointless.” “AI SEO is just good SEO.” Here’s the truth: When it comes to AI, the answer is rarely that simple. Are you trying to show up in ChatGPT or …
The post AI SEO Myths, Debunked: A No-BS Guide For Marketers appeared first on Backlinko.
I Tested 11 AI Search Engines: Only These 4 Made the Cut
Ask the same question in 11 AI search engines, and you’ll get 11 different answers. Sometimes wildly different. Some engines focus on visuals and shoppable results. Others go deep into research. A few just try to get you an answer, fast. Each platform prioritizes and presents it differently. And those differences matter. Not just for …
The post I Tested 11 AI Search Engines: Only These 4 Made the Cut appeared first on Backlinko.
LLM Sources Shifted 80% in 2 Months. Here’s Why You Shouldn’t Panic
AI search is still moving. What’s cited today across Google (AI Mode + AI Overviews) and ChatGPT might look different in a month. But there’s no need to scramble. For example, a dip in Reddit citations isn’t a reason to abandon conversational marketing or rebuild your plan from scratch. (Plus, it’s likely things aren’t always …
The post LLM Sources Shifted 80% in 2 Months. Here’s Why You Shouldn’t Panic appeared first on Backlinko.
AI Optimization: How to Rank in AI Search (+ Checklist)
When a potential user asks ChatGPT, Google AI, or Perplexity for recommendations, does your brand appear in the answer? Not just cited — actually mentioned in the response? That’s a crucial distinction. Brands that AI systems mention with context and positive sentiment attract the most intent-driven traffic. Semrush research shows that visitors who find a …
The post AI Optimization: How to Rank in AI Search (+ Checklist) appeared first on Backlinko.
Entity SEO in the Age of AI Search
Websites have been the foundation of SEO strategy for 20-odd years. That’s changing with AI search. When someone asks ChatGPT for a product in your category, it doesn’t always crawl websites in real-time. Its first move is to pull from what it already knows about you and your competitors from its existing knowledge. Clear and …
The post Entity SEO in the Age of AI Search appeared first on Backlinko.
Semrush AI SEO: How to Audit Your AI Search Visibility
AI answers are taking over search. More people are turning to Google AI Overviews, ChatGPT, and Perplexity for recommendations. And if your brand isn’t showing up in those AI answers? You’re missing out on a huge (and growing) slice of your market. That’s why Semrush built the AI SEO Toolkit. It’s a major unlock for …
The post Semrush AI SEO: How to Audit Your AI Search Visibility appeared first on Backlinko.