9 Amazon reviews best practices to boost sales and trust

Amazon reviews are critical for sellers. Learn the best practices to help gain an advantage while staying compliant with Amazon’s policies.
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Products must meet certain criteria to be eligible.
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The death of the 10 blue links: The revolutionary role of generative AI in search.
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Here’s the lowdown on Amazon’s video advertising solutions and how to leverage them to reach your target audience and drive conversions.
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Amazon’s popularity has grown as the starting point for product searches, including those in younger generations.
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Amazon may launch ads on Prime Video

Amazon is reportedly in talks to introduce short commercial breaks on premium movies and shows.
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50% of product searches start on Amazon

Amazon dominates, but ratings and reviews, search engines and brand websites all play key roles in the online shopping journey.
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Amazon sellers can use the AI chatbot for data collection and analysis to marketing and customer service. Learn more here.
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Amazon merchants may soon be able to create photo and video assets for advertising campaigns.
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The partnership will be a multi-quarter implementation, which will begin rolling out later in 2023.
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The layoffs are part of the previously announced job cuts that are expected to affect 9,000 employees.
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How to optimize your Amazon brand store

Learn the seven steps for setting up your Amazon Store and top optimization tips to keep your customers engaged.
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Recent changes, including higher fulfillment fees and mandatory advertising expenses, have resulted in increased costs for sellers.
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The outcome of this case could have significant implications for the way that internet companies operate, content curation, and free speech online.
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For the first time in a decade, ad giants Google and Meta are slowing down, making room for smaller, emerging platforms to take over.
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Here’s how you can optimize your Amazon product listings, attract last-minute shoppers and get a slice of the holiday sales pie.
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Learn how your business can reach your target audience with connected TV.
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