If a call analytics platform makes sense for your business, these questions will help make sure you get the right one,:
The post 37 questions to ask call analytics vendors during the demo appeared first on MarTech.

Though call analytics platforms offer a host of benefits, it’s important to look at internal processes, training needs, pricing and more before making the purchase.
The post Does your organization need a call analytics platform? appeared first on MarTech.

The ability to track calls is a core use case of call analytics technology. However, advances in machine learning and artificial intelligence (AI) are driving more sophisticated applications.
The post What is call analytics software and how is AI giving marketers more power to measure inbound call data? appeared first on MarTech.