Bard is now better at mathematical tasks, coding questions and string manipulation.
The post Google Bard update improved math and data analysis and Google Sheets exports appeared first on Search Engine Land.

Here’s how to incorporate unique viewpoints into your content and create dynamic, trust-inspiring spaces that customers will value.
The post How to optimize content for Google Perspectives appeared first on Search Engine Land.

The new metrics include country, manual term, mobile device info, minute, new vs returning and session duration.
The post Google Analytics 4 audience builder gains six new dimensions and metrics appeared first on Search Engine Land.

To enable this, manage your preferences in location settings.
The post Google Bard now can use your device’s precise location for more relevant local results appeared first on Search Engine Land.

Google is investigating if this is a bug or a new enforcement of some kind.
The post Google Local Service Ads mass policy violations appeared first on Search Engine Land.

The changes to the YouTube Shopping ad and Discovery products ad requirements aim to clarify policies and enforcement procedures.
The post Google modifies shopping ads policies to enhance transparency appeared first on Search Engine Land.

Here are some early findings from a 30-query mini-study designed to push the limits of Google’s generative AI search experience.
The post How Google’s Search Generative Experience compares to ChatGPT, Bard, Bing Chat appeared first on Search Engine Land.

Here are some early findings from a 30-query mini-study designed to push the limits of Google’s generative AI search experience.
The post Test driving Google’s Search Generative Experience appeared first on Search Engine Land.

Don’t let your YouTube channel go to waste. Learn how to revitalize it and reap the rewards of a vibrant, engaged and lively audience.
The post Is your YouTube Channel a brand video graveyard? How to revive it appeared first on Search Engine Land.

Here’s your early look at a variety of searches on the new Google Search Generative Experience.
The post Hands-on with Google’s new Search Generative Experience appeared first on Search Engine Land.

Take a closer look at how Google reviews, rankings, and ratings work together to help new businesses and get tips on how you can start getting reviews.
The post Boost your visibility in search with online reviews appeared first on Search Engine Land.

Advertisers will have new video-first campaign types at their disposal, Video view campaigns and Lead gen campaigns.
The post Google Ads adds 2 new campaign types: Video views, demand gen appeared first on Search Engine Land.

More Google Ads improvements include top search categories for RSAs, campaign prefils, new tools for Ads Creative Studio and new insights.
The post 7 new Google Ads features include Brand restrictions in broad match, AI in Smart Bidding appeared first on Search Engine Land.

Here’s a recap of all the Ads and marketing news from Google’s annual event, including lots of generative AI, new features and insights.
The post Google Marketing Live 2023: Everything you need to know appeared first on Search Engine Land.

Google Ads lets you create campaigns using conversational AI

Google AI can help you create Google Ads campaigns – keywords, headlines, descriptions and assets – directly within a chat experience.
The post Google Ads lets you create campaigns using conversational AI appeared first on Search Engine Land.

Google: Merchant Center Next to replace Merchant Center

By 2024, Merchant Center Next will automatically be pulling in products, pricing, imagery and more from your website.
The post Google: Merchant Center Next to replace Merchant Center appeared first on Search Engine Land.

Google PMax adds generative AI to create text assets, images

Performance Max is getting a more automated option to help you build campaigns. Also, new goals should aid in better customer targeting.
The post Google PMax adds generative AI to create text assets, images appeared first on Search Engine Land.

YouTube creators may also get multiple AI-generated suggestions on what topics they could create videos about.
The post New Google AI tools will let advertisers generate media assets appeared first on Search Engine Land.

GA4 has added new dimensions and metrics, more robust manipulation of event value and event count, and matching between dates.
The post Google Analytics 4 audience builder gets a refresh appeared first on Search Engine Land.

50% of product searches start on Amazon

Amazon dominates, but ratings and reviews, search engines and brand websites all play key roles in the online shopping journey.
The post 50% of product searches start on Amazon appeared first on Search Engine Land.

In addition to the new Google Search generative experience, Google launched a few new features in the old search engine.
The post New Google perspectives, about this image and AI-generated image labels appeared first on Search Engine Land.

Want to join the waitlist? This will only be available to U.S.-based searchers and will only be supported in the English language.
The post How to sign up for the new Google Search generative experience appeared first on Search Engine Land.

AI-generated answers will appear above Google’s search results listings. Google will cite the websites it used to help generate the answer.
The post The new Google search generative experience: Here’s what it looks like appeared first on Search Engine Land.

Advertisers won’t be able to immediately track how ads perform in the new Google Search experience while it’s experimental.
The post What ads look like in the new Google Search generative experience appeared first on Search Engine Land.