Tag: Meta

In this webinar, learn what trends in paid search advertising are expected to gain traction.
The post Trends in paid search to watch in 2024 appeared first on Search Engine Land.

4 reasons you should try Facebook Dynamic Ads

Facebook’s AI-powered Dynamic Ads are a smart, cost-effective option to increase user engagement and ad performance. Here’s why.
The post 4 reasons you should try Facebook Dynamic Ads appeared first on Search Engine Land.

The new feature is available in most English and Spanish-speaking countries across the Threads mobile and web apps.
The post Threads users can now search for posts appeared first on Search Engine Land.

The company is exploring ad-free versions of its apps in response to the EU’s impending Digital Services Act.
The post Meta may remove ads on Facebook and Instagram for subscribers in Europe appeared first on Search Engine Land.

Threads search has been limited to searching for accounts. But now Threads is testing text search in New Zealand and Australia.
The post Threads search is coming, but when? appeared first on Search Engine Land.

Boost your online visibility and attract more organic traffic to your site with these tips for SEO-driven social media optimization.
The post How to optimize your social media pages for search appeared first on Search Engine Land.

Meta has been working on delivering new features to the platform to help improve retention after sessions plummeted.
The post Threads is widely rolling out on the web appeared first on Search Engine Land.

You can now search branded content in the Meta Ads Library to get deeper insights into your competitor’s campaign strategies.
The post Meta rolls out new search tool to track branded content campaigns appeared first on Search Engine Land.

AudioCraft can produce high-quality, realistic music and sound effects – but there are some risks marketers need to consider first.
The post Meta launches new AI tool that creates music using text prompts appeared first on Search Engine Land.

The company is reportedly working on various chatbots with different personalities that are able to have humanlike conversations.
The post Meta’s new chatbots set to improve targeted ad capabilities appeared first on Search Engine Land.

Fashion brand Temu has taken the industry by storm with its unexpectedly strong performance, creating competition for companies like Walmart.
The post Ad spend up across Google, Meta, Amazon, Walmart in Q2 appeared first on Search Engine Land.

Content creators outside of the US will be able to set up subscription services on their accounts for the first time.
The post Instagram rolls out subscription feature to 10 more countries appeared first on Search Engine Land.

The private message provided Threads creators with content suggestions, engagement ideas and feature recommendations.
The post Meta’s guidance on how to ‘integrate brands on Threads’ appeared first on Search Engine Land.

Meta also confirmed that Instagram Reels will now be served on Facebook, creating even more reach opportunities for brands.
The post Instagram updates Reels to simplify content creation appeared first on Search Engine Land.

Marketers will soon have access to more editing tools to help create a higher-quality ad product and more opportunities to increase reach.
The post Meta rolls out multiple updates to enhance Facebook video experience appeared first on Search Engine Land.

Twitter blocks links to Meta rival Threads

The move, which has been described as “anti-competitive”, may cause headaches for marketers as it could impact brand reach.
The post Twitter blocks links to Meta rival Threads appeared first on Search Engine Land.

Threads has attracted a huge user base and is proving to be a serious Twitter alternative. Get up to speed in this explainer.
The post Threads FAQ: Everything marketers need to know appeared first on Search Engine Land.

Threads is the newest platform to challenge Twitter, which has upset many users and advertisers under Elon Musk’s leadership.
The post Threads, Meta’s Twitter alternative, to launch tomorrow appeared first on Search Engine Land.

Here’s everything we know about how Facebook ranking algorithms work to help you maximize your visibility and engagement.
The post How Facebook ranks content in 2023: Feed, Stories, Reels and more appeared first on Search Engine Land.

Ads on Reels was initially only available to marketers on Facebook, but Meta hopes expanding the pilot to Instagram will boost app downloads.
The post Instagram Ads on Reels now available to more marketers appeared first on Search Engine Land.

Meta blamed the April bug on an automated system. A month later, many advertisers are still waiting for their refunds.
The post Meta starts refunding advertisers for overspending glitch appeared first on Search Engine Land.

News content could vanish from Meta in Canada

Meta strikes back at ‘flawed’ legislation that would force it to pay news publishers to use their content on Facebook and Instagram.
The post News content could vanish from Meta in Canada appeared first on Search Engine Land.

The partnership ads provide advertisers with a more effective and cost-efficient method to reaching audiences.
The post Instagram has rebranded content ads to partnership ads appeared first on Search Engine Land.

New personalization controls include letting you customize what you want to see more or less of so the videos you see are more relevant to you.
The post 3 new Facebook Reels features appeared first on Search Engine Land.

Meta quietly rolled out the change without making any announcements.
The post New update to Meta Ads location targeting appeared first on Search Engine Land.

Meta’s ad revenue is up 4.3% in Q1

Despite lingering layoffs and restructuring costs, things are looking up for Meta.
The post Meta’s ad revenue is up 4.3% in Q1 appeared first on Search Engine Land.