Here are the top VR and metaverse marketing experts you should follow as they create the future.
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Meta unveils generative AI tool for Facebook and Instagram advertisers
New tool underlines company’s change of focus away from the metaverse and towards artificial intelligence.
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The groups said Walmart’s Universe of Play was an advergame and asked CARU to review it. The retailer said CARU OK’d it before launch.
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From better B2B marketing in the metaverse to more engaging virtual events, here’s a preview of key immersive marketing trends in 2023.
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Economic uncertainty means marketers will re-evaluate ad buys more frequently in 2023
While overall ad spend will continue to grow, many marketers expect to adjust their mix of channels every month.
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56% of media buyers are activating metaverse strategies or getting there, an IAB survey finds.
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