PPC – Page 16 – Creative Brains Marketing

Google Search Console sends alerts for big drops in clicks, plus: CTR myth resurfaces, poor grammar and typos impact Bing rankings and more.
The post This day in search marketing history: February 21 appeared first on Search Engine Land.

Following multiple reports of its chatbot getting confused, Microsoft caps how many questions users can ask per session and day.
The post Bing limits chat sessions as OpenAI founder says AI tools are ‘somewhat broken’ appeared first on Search Engine Land.

Previously the blue checkmark was reserved for public figures such as lawmakers, actors, musicians, sports athletes and journalists.
The post Meta is bringing the blue verification badge to Facebook and Instagram appeared first on Search Engine Land.

Here’s the lowdown on call tracking, its role in marketing attribution, and how it can help brands succeed online.
The post Call tracking: What it is and how it works appeared first on Search Engine Land.

Google stops supporting meta news keywords tag, plus: Google Ads tweaks mobile speed score algorithm, Voluntary Code of Practice and more
The post This day in search marketing history: February 20 appeared first on Search Engine Land.

Google removes right sidebar ads, plus: Bing Webmaster tools refresh, YMYL ranking weights, hreflang notifications and more.
The post This day in search marketing history: February 19 appeared first on Search Engine Land.

Yahoo stops using Google search, plus: Core Web Vitals, RSAs become default, Google Shopping Campaigns For PLAs and more.
The post This day in search marketing history: February 18 appeared first on Search Engine Land.

Microsoft has not provided a timeline for when brands will be able to directly purchase ads within the chatbot.
The post Microsoft proposes AI ads in Bing appeared first on Search Engine Land.

Microsoft introduces the Bing Network, plus: Standard Shopping campaigns, Google Panda eats Demand Media, Google Social Search and more.
The post This day in search marketing history: February 17 appeared first on Search Engine Land.

Ads for cannabis are now allowed on Twitter

Twitter stated in a blog post that they have “high expectations” for the impact that this change will have on the cannabis industry.
The post Ads for cannabis are now allowed on Twitter appeared first on Search Engine Land.

This day in search marketing history: February 16

Google says avoid link building, plus: Conductor buys ContentKing, Google shows less than 10 results, Forbes paid links, and more.
The post This day in search marketing history: February 16 appeared first on Search Engine Land.

Ex-Googler: Ad revenue is hiding Google’s fundamental problems

Ex-Google CEO Larry Page once warned that incrementalism leads to irrelevance. Is that what we’re seeing now at Google?
The post Ex-Googler: Ad revenue is hiding Google’s fundamental problems appeared first on Search Engine Land.

3 new Google Analytics 4 updates

Google announced the new updates today in their Analytics Help center.
The post 3 new Google Analytics 4 updates appeared first on Search Engine Land.

If your Google ads are disapproved, don’t panic just yet

Google says the issue has been identified and a fix is rolling out.
The post If your Google ads are disapproved, don’t panic just yet appeared first on Search Engine Land.

Understanding the key differences between the top video game ad networks and exchanges

The two distinct platforms allow publishers to monetize their game content and enable advertisers to reach their desired target audience.
The post Understanding the key differences between the top video game ad networks and exchanges appeared first on Search Engine Land.

Google is testing ways to allow Android apps to track you, but not really

The beta is the culmination of several years of work aimed at overhauling the online industry and making it more difficult for companies to exploit users’ data.
The post Google is testing ways to allow Android apps to track you, but not really appeared first on Search Engine Land.

How to create an effective Facebook advertising campaign in 2023

Learn what changes affect marketers in the Facebook ads platform, how to set up a winning campaign, and tips for testing your ads.
The post How to create an effective Facebook advertising campaign in 2023 appeared first on Search Engine Land.

This day in search marketing history: February 15

Google explains how to hire an SEO, plus: mass search ad disapprovals, Marin IPO, Google blurs paid and unpaid results (again) and more.
The post This day in search marketing history: February 15 appeared first on Search Engine Land.

Instagram is ending its live shopping feature in March

The app will shift its focus to ads instead.
The post Instagram is ending its live shopping feature in March appeared first on Search Engine Land.

Meta aims to increase transparency in ad targeting for Facebook and Instagram users

You can now access Ads Preferences from additional pages in the “Why am I seeing this ad?” tool.
The post Meta aims to increase transparency in ad targeting for Facebook and Instagram users appeared first on Search Engine Land.

Why Performance Max for lead generation often fails and how to make it work

Getting Performance Max to work for lead generation programs without offline conversion data is very hard. Learn what you can do here.
The post Why Performance Max for lead generation often fails and how to make it work appeared first on Search Engine Land.

This day in search marketing history: February 14

Google Webmaster Tools comes out of beta, plus: Chrome’s personal blocklist, AdWords video ads and quality score updates and more
The post This day in search marketing history: February 14 appeared first on Search Engine Land.

PPC prioritization: Knowing where to focus efforts to make the biggest impact

Learn how to refocus your time and energy on the most important facets of PPC management right now and in the future.
The post PPC prioritization: Knowing where to focus efforts to make the biggest impact appeared first on Search Engine Land.

This day in search marketing history: February 13

Google AMP stories launch, plus: unconfirmed algorithm updates, faceted navigation and infinite scroll, AdWords display URL policy and more.
The post This day in search marketing history: February 13 appeared first on Search Engine Land.

This day in search marketing history: February 12

Google penalizes JCPenney for link scheme, plus: Google SEO certifications, Automated Bidding overhaul, canonical tag announced and more.
The post This day in search marketing history: February 12 appeared first on Search Engine Land.

This day in search marketing history: February 11

Yahoo officially rejects Microsoft, plus: passage ranking goes live, Google’s SEO consulting services, Google Japan’s link penalty and more.
The post This day in search marketing history: February 11 appeared first on Search Engine Land.

New updates to Google’s gambling and games policy

Advertisers must apply for and be approved by Google to run gambling ads.
The post New updates to Google’s gambling and games policy appeared first on Search Engine Land.

Want to speak at SMX Advanced? Now’s the time to submit your session ideas

SMX Advanced returns June 13-14. Learn what we’re looking for in session pitches, and how to submit a compelling session proposal.
The post Want to speak at SMX Advanced? Now’s the time to submit your session ideas appeared first on Search Engine Land.

Tag: PPC