How to write title tags for SEO with ChatGPT
Learn how ChatGPT and the ChatGPT API can help you create compelling, clickable title tags.
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How much should you budget for content?
Allocating a budget for content marketing must consider your brand’s unique needs. Use these tips to make the process more seamless.
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This day in search marketing history: March 27
Google research finds a #1 organic ranking can still benefit from PPC, plus: RIP Blekko, authorship, Google robots.txt generator and more.
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2023 Survey: Local search ranking factors
Whitespark has surveyed dozens of local SEO experts to compile what they believe are the most important ranking factors for local search.
The post 2023 Survey: Local search ranking factors appeared first on Search Engine Land.
This day in search marketing history: March 26
More sites move to Google mobile-first indexing, plus: Google penalizes entire site over one guest blog post, Google Maps logo bomb and more.
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This day in search marketing history: March 25
Google Panda patent granted, plus: Microsoft starts IndexNow push, mobile-friendly update details, AdWords remarketing and more.
The post This day in search marketing history: March 25 appeared first on Search Engine Land.
Learn instances where using visual, HTML sitemaps make sense than simply relying on your website’s navigational structure or XML sitemaps.
The post When and how to use HTML sitemaps for SEO and UX appeared first on Search Engine Land.
If you want consistency in your brand content and presence, you need to create brand style guidelines. This guide will explain how.
The post How to create brand style guidelines and why you need them appeared first on Search Engine Land.
This day in search marketing history: March 24
Google’s top 3 search ranking factors, plus: Google Maps blocks abusive business profile edits, Google penalties and more.
The post This day in search marketing history: March 24 appeared first on Search Engine Land.
Page visits on Bing have risen 15.8% and Bing is becoming a more significant referral source for some publishers.
The post The new Bing making (small) gains on Google Search appeared first on Search Engine Land.
Like it or not, the countdown to GA4 is winding down. Here’s what you need to know.
The post Countdown to GA4: 100 days to make the switch appeared first on Search Engine Land.
The US government, worried about China’s manipulation, seeks to manipulate TikTok to do what it wants.
The post TikTok CEO faces congress over security concerns appeared first on Search Engine Land.
Refreshing existing content is vital to the SEO content lifecycle. Here are various ways ChatGPT can aid with content editing for SEO.
The post Is ChatGPT your secret weapon for SEO content editing? appeared first on Search Engine Land.
Optimizing for Bing Places: Is it worth it?
Despite its limitations compared to Google Business Profile, Bing Places can be a solid source of local organic traffic for some industries.
The post Optimizing for Bing Places: Is it worth it? appeared first on Search Engine Land.
The authoritative tech publication used ChatGPT to produce the majority of a satirical review, pointing out that it shouldn’t rank. Yet it does.
The post How The Verge gamed Google with its ‘best printer 2023’ article appeared first on Search Engine Land.
Google has finally launched Bard. Here’s a first look at indexing speeds, inconsistencies and search intent on Google’s AI chatbot.
The post Google Bard is here and disappointing vs. Bing Chat and ChatGPT appeared first on Search Engine Land.
Google said it will link to citations when Bard directly quote at length from a webpage.
The post Google explains why Bard rarely lists citations and links to content creators appeared first on Search Engine Land.
6 steps to a winning enterprise SEO strategy
Pitching to the C-suite? Turn your enterprise SEO strategy into a story to help your bosses make better business decisions. Here’s how.
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Learn what happened on this day in search marketing history – including developments in SEO, PPC, search and digital marketing.
The post This day in search marketing history: March 22 appeared first on Search Engine Land.
Google is adding a new category to its Google Search Status Dashboard, “Ranking.”
The post Google Search Status Dashboard to gain ranking update history appeared first on Search Engine Land.
Google Bard has suggested buying links and refused to share links to its sources. We’re off to a promising start.
The post Google Bard early look: What’s we’re seeing so far appeared first on Search Engine Land.
You can sign up for the waitlist if you are based in the US or UK.
The post Google begins to open Bard to a limited number of users appeared first on Search Engine Land.
This is powered by the DALL∙E model and is rolling out to Bing Chat.
The post Bing Image Creator added to Bing Chat appeared first on Search Engine Land.
If you’re using AI to provide valuable content, Google won’t ding you. But consider some caveats when using AI for SEO content.
The post What Google’s new guidelines for AI-produced content mean for SEO appeared first on Search Engine Land.
A look at how news publishers and media outlets can retain traffic, revenue and relevancy in the generative AI era.
The post News SEO and generative AI: Inside a ‘parasitical relationship’ appeared first on Search Engine Land.
No more rel=next/prev support on Google, plus: CTR patent, neural matching versus RankBrain, Google wins KinderStart case and more.
The post This day in search marketing history: March 21 appeared first on Search Engine Land.
We are now seeing Bing Chat answers in the Bing Search results, in place of Bing Search Answers.
The post Bing adds Bing Chat answers to search results appeared first on Search Engine Land.
8 important content strategy goals to consider
Want to grow your brand with content marketing? Consider a variety of audience-building and action-oriented goals in your content strategy.
The post 8 important content strategy goals to consider appeared first on Search Engine Land.
Learn what happened on this day in search marketing history – including developments in SEO, PPC, search and digital marketing.
The post This day in search marketing history: March 18 appeared first on Search Engine Land.
This day in search marketing history: March 18
Learn what happened on this day in search marketing history – including developments in SEO, PPC, search and digital marketing.
The post This day in search marketing history: March 18 appeared first on Search Engine Land.
The ChatGPT API can help address some of the web interface’s shortcomings. Here’s how to maximize the API for specific SEO use cases.
The post Your SEO guide to the ChatGPT API appeared first on Search Engine Land.
Making your site more trustworthy for searchers and search engines benefits your brand. Here are tips to build overall trust in your site.
The post Why SEOs should focus on creating trust appeared first on Search Engine Land.