Google’s page layout algorithm, plus: Matt Cutts resigns from Google, Top Stories deduplication, mobile usability warnings and more.
The post This day in search marketing history: January 19 appeared first on Search Engine Land.
Google’s addition of an extra E to E-A-T for “experience” enforces the need to ensure a beneficial purpose is prominent in your main content.
The post Ecommerce content: How to demonstrate beneficial purpose and expertise appeared first on Search Engine Land.
Google’s SOPA/PIPA prorest, plus: URL changes, Google core algorithm updates, AdWords mobile targeting, stop words and more.
The post This day in search marketing history: January 18 appeared first on Search Engine Land.
An easy-to-read, highly condensed analysis of all the known, confirmed, rumored, and absolute myth-level Google ranking factors.
The post Google ranking signals: A complete breakdown of all confirmed, rumored and false factors appeared first on Search Engine Land.
Follow these tips to pass Google’s page experience requirements and rank higher than your competition.
The post How to optimize Core Web Vitals in 2023 appeared first on Search Engine Land.
The Google Speed Update, plus: links important for ranking, cross-device conversions, SOPA, Google Alerts and more.
The post This day in search marketing history: January 17 appeared first on Search Engine Land.
To give yourself the best chance at writing incredible, results-getting blog posts, make sure to follow these steps.
The post How to write a blog post that wins in 10 steps appeared first on Search Engine Land.
Practical tips to improve your search engine rank.
The post Why is my WordPress site not ranking? appeared first on Search Engine Land.
Google explains crawl budget, plus: website outages and blackouts the right way, Google doing 1 trillion searches, and more.
The post This day in search marketing history: January 16 appeared first on Search Engine Land.
Facebook Graph Search arrives In 2013, Facebook announced a new experience that it called Graph Search. Facebook Graph Search relied heavily on Likes and other connections to determine what to show as the most relevant search results for each user. At launch, Facebook Graph Search only included people, photos, places and interests. Facebook Graph Search wasn’t a […]
The post This day in search marketing history: January 15 appeared first on Search Engine Land.
What happened when we turned off AMP, plus: Shopify’s chat bug, comment spam, mobile first, missing tweets and more.
The post This day in search marketing history: January 14 appeared first on Search Engine Land.
AI-generated content has its place in SEO. Whether it’s helpful or spam depends on how, where and why you’re using it.
The post AI content: Is it helpful or spam? appeared first on Search Engine Land.
Learn three essential skills you must develop to progress your SEM career and ways you can apply them in your day-to-day work.
The post 3 core skills that will help advance your SEM career appeared first on Search Engine Land.
Google’s Matt Cutts search integrity tour, plus: core updates, Carol Bartz becomes Yahoo CEO, Baidu censors Google and more.
The post This day in search marketing history: January 13 appeared first on Search Engine Land.
The update started on December 5th and completed X days later on December X.
The post Google’s December 2022 helpful content update is now done rolling out appeared first on Search Engine Land.
That’s a wrap, the second Google algorithm update this month is done rolling out.
The post Google December 2022 link spam update done rolling out appeared first on Search Engine Land.
In short, don’t produce content that is written just for search ranking.
The post Google Search on using AI to write content appeared first on Search Engine Land.
When trying to match what high-ranking competitor sites are doing, there is a risk of going overboard. Watch out for these SEO pitfalls.
The post 8 dangers of copying another brand’s SEO appeared first on Search Engine Land.
Google Panda becomes a core ranking signals, plus: R.I.P. link command, Google Japan’s PageRank penalty expires and more.
The post This day in search marketing history: January 12 appeared first on Search Engine Land.
Most businesses might think having two search results on Page 1 is a good thing. This is not always the case. Here’s why.
The post Case study: Are indented search results on Google actually hurting your business? appeared first on Search Engine Land.
Google’s mobile intrusive interstitials penalty, plus: AdWords eases negative keyword management, Search Plus pushing Google+ and more.
The post This day in search marketing history: January 11 appeared first on Search Engine Land.
If you don’t enlist the help of a true professional for these five scenarios, you are risking rankings, traffic and revenue in 2023.
The post 5 times you’ll need an expert SEO in 2023 appeared first on Search Engine Land.
Google launches Search Plus Your World, plus: subtopics ranking, Google Ads custom dimensions, links within widgets and more.
The post This day in search marketing history: January 10 appeared first on Search Engine Land.
Dive deep into GA4, Google Ads, technical SEO, and more with an expert-led SMX Master Class!
The post Take your search marketing skills to the next level in 2023 appeared first on Search Engine Land.
Valuable content can move the needle at every stage of the buying journey. Here are tips for building a winning content process this year.
The post How to build a ‘helpful’ content strategy for 2023 appeared first on Search Engine Land.
Wondering how to create an effective awards page? Here are six tips with seven examples from real-life businesses that have done it well.
The post How to create an awards page that adds authority to your website (plus 7 examples) appeared first on Search Engine Land.
AdWords Managed Accounts got shared negative lists, plus: a Google knowledge graph hack, Google’s advertiser growth and more.
The post This day in search marketing history: January 9 appeared first on Search Engine Land.
A shift from keyword research to intent research, plus: search engines taking data from SEOs, PPC spending/budget cuts, and more.
The post This day in search marketing history: January 8 appeared first on Search Engine Land.
The Spam Clock targets Google spam, plus: link removal request figures, loads of new tools and features, major search deals and more.
The post This day in search marketing history: January 7 appeared first on Search Engine Land.
Google said these updates may take one to two weeks longer to complete.
The post Google’s December 2022 helpful content and link spam updates still rolling out appeared first on Search Engine Land.
Learn a search engine de-optimization process you can use to earn more clicks from qualified traffic and increase conversions.
The post What to do when the wrong page ranks for a keyword appeared first on Search Engine Land.
Google Webmaster Tools added unnatural links and cloaking spam warnings, plus: Google Shops, how Yahoo angered advertisers and more.
The post This day in search marketing history: January 6 appeared first on Search Engine Land.