Tag: Uncategorized

20% to 30% of customer service and support agents will be replaced with generative AI by 2026, according to Gartner.
The post The latest AI-powered martech products, platforms and additions appeared first on MarTech.

An In-Depth Guide To Raven Tools

Raven Tools is an SEO, marketing, and auditing tool. It’s cloud-based and is designed to be used by agencies, media companies, in-house marketers, and freelancers. It’s a useful tool but it can be a little tricky to get used to at first. That’s why I’ve put together this comprehensive guide. I’ll show you how to …
The post An In-Depth Guide To Raven Tools appeared first on Backlinko.

Even though marketers have doubts about its output and accuracy, 72% use AI tools at least once a month, according to a new survey.
The post Round-up of this week’s AI-powered marketing technology releases appeared first on MarTech.

Broken links are a surefire way to destroy your credibility and waste your SEO efforts, but thankfully, they’re pretty easy to fix. This guide will show you exactly how to identify and fix these links, whether they’re backlinks or links within your content. I’ll show you: What causes links to ‘break’ Why they’re so harmful …
The post How to Find (and Fix) Broken Links appeared first on Backlinko.

Broken links are a surefire way to destroy your credibility and waste your SEO efforts, but thankfully, they’re pretty easy to fix. This guide will show you exactly how to identify and fix these links, whether they’re backlinks or links within your content. I’ll show you: What causes links to ‘break’ Why they’re so harmful …
The post How to Find (and Fix) Broken Links appeared first on Backlinko.

Keyword Analysis: The Definitive Guide 2023 | Backlinko

Finding a ton of keywords is one thing, but knowing which keywords are actually useful to your SEO campaign is another thing altogether. Keyword research—the process of uncovering keywords and search terms—can only take you so far. You need to conduct keyword analysis to narrow your selection down to the most relevant and profitable terms. …
The post Keyword Analysis: The Definitive Guide 2023 | Backlinko appeared first on Backlinko.

Keyword Analysis: The Definitive Guide 2023 | Backlinko

Finding a ton of keywords is one thing, but knowing which keywords are actually useful to your SEO campaign is another thing altogether. Keyword research—the process of uncovering keywords and search terms—can only take you so far. You need to conduct keyword analysis to narrow your selection down to the most relevant and profitable terms. …
The post Keyword Analysis: The Definitive Guide 2023 | Backlinko appeared first on Backlinko.

SEO Basics: A Comprehensive Guide for Beginners | Backlinko

This is my guide to search engine optimization (SEO) basics for all you beginners out there. If you want to: Learn why SEO is important and how it works. Discover the different types of SEO and their benefits. Get some actionable tips on how to use SEO for your website. Then this is the blog …
The post SEO Basics: A Comprehensive Guide for Beginners | Backlinko appeared first on Backlinko.

SEO Basics: A Comprehensive Guide for Beginners | Backlinko

This is my guide to search engine optimization (SEO) basics for all you beginners out there. If you want to: Learn why SEO is important and how it works. Discover the different types of SEO and their benefits. Get some actionable tips on how to use SEO for your website. Then this is the blog …
The post SEO Basics: A Comprehensive Guide for Beginners | Backlinko appeared first on Backlinko.

AI Content Generator – 23 Free & Paid Tools + Features & Tips

The dawn of AI has many content creators fearing the worst—and you may be one of them. Don’t worry. I’m going to show you how AI content generators will actually make your life a lot easier. I’ve thoroughly evaluated 23 leading AI copywriting tools so I can give you insights into their features, advantages, drawbacks, …
The post AI Content Generator – 23 Free & Paid Tools + Features & Tips appeared first on Backlinko.

AI Content Generator – 23 Free & Paid Tools + Features & Tips

The dawn of AI has many content creators fearing the worst—and you may be one of them. Don’t worry. I’m going to show you how AI content generators will actually make your life a lot easier. I’ve thoroughly evaluated 23 leading AI copywriting tools so I can give you insights into their features, advantages, drawbacks, …
The post AI Content Generator – 23 Free & Paid Tools + Features & Tips appeared first on Backlinko.

How To Do a Backlink Audit in 13 Easy Steps

Today, I’m going to show you how to perform a backlink audit in 13 simple steps. From choosing your tool to identifying spammy backlinks, I’ve got it all mapped out for you so you’ll be able to perform your audit in as little as 30 minutes. I’ve successfully helped countless businesses improve their search rankings …
The post How To Do a Backlink Audit in 13 Easy Steps appeared first on Backlinko.

How To Do a Backlink Audit in 13 Easy Steps

Today, I’m going to show you how to perform a backlink audit in 13 simple steps. From choosing your tool to identifying spammy backlinks, I’ve got it all mapped out for you so you’ll be able to perform your audit in as little as 30 minutes. I’ve successfully helped countless businesses improve their search rankings …
The post How To Do a Backlink Audit in 13 Easy Steps appeared first on Backlinko.

AI is making it faster and easier to create content. This increases agencies’ productivity and the likelihood of clients doing it themselves.
The post Why ChatGPT may be a blessing and a curse for agencies appeared first on MarTech.

Small and medium businesses like independent insurance agency Boomer Baby can get marketing experts on demand from GrowTal.
The post Working with freelance marketing talent appeared first on MarTech.

Why we care about performance marketing

So, what exactly is performance marketing? Performance marketing is a subset or part of what you’re working toward with your overall digital marketing strategies and campaigns. In performance marketing, various online advertising third parties are paid when an action is taken, for example, downloading an ebook.  While this type of marketing is often associated with […]
The post Why we care about performance marketing appeared first on MarTech.

How to Rank Higher On Google In 2023

In this post, I’ll show you EXACTLY how to get higher rankings in Google. In fact, this is the same process I’ve used to rank #1 in Google for “SEO checklist”: And “link building tools”: So if you want to rank higher in Google in 2023 and beyond, you’ll love this new guide. What is …
The post How to Rank Higher On Google In 2023 appeared first on Backlinko.

How to Rank Higher On Google In 2023

In this post, I’ll show you EXACTLY how to get higher rankings in Google. In fact, this is the same process I’ve used to rank #1 in Google for “SEO checklist”: And “link building tools”: So if you want to rank higher in Google in 2023 and beyond, you’ll love this new guide. What is …
The post How to Rank Higher On Google In 2023 appeared first on Backlinko.

Get ideas for promotions, layouts, calls to action, and more!
The post 16 Captivating Pop-Up Examples (& How to Copy Them) appeared first on WordStream.

Learn how to deliver hyper-targeted email messaging with personalized content at every stage of the funnel.
The post Webinar: Maximize email engagement and personalization with data appeared first on MarTech.

Plus words to use instead of “happy,” “healthy,” and all that jazz.
The post 41 Happy New Year Wishes & Images for 2023 (Plus a Creative Word List!) appeared first on WordStream.

How I Built 5,660 Backlinks in 30 Days [New Strategy]

I built 5,660 backlinks last month. (Without sending a single outreach email.) My secret? A new strategy called Reverse Outreach. And this case study I’m going to show you exactly how I did it, step-by-step. The Big Problem With Link Building: Scale Outreach-based strategies like The Skyscraper Technique still work GREAT. (When done right.) But …
The post How I Built 5,660 Backlinks in 30 Days [New Strategy] appeared first on Backlinko.

The post Video Marketing: The Definitive Guide appeared first on Backlinko.

Content Marketing Hub 2.0 is a Free Library of Content Marketing Resources, available for 2021

I’m super excited to announce the completely updated Content Marketing Hub. We launched the first version of Content Marketing Hub last year. Since then, we’ve made hundreds of edits, additions, improvements and updates. This new resource 30+ covers pretty much everything you need to know about content marketing all in one place… including content promotion, …
The post Introducing: The Content Marketing Hub 2.0, A Free Library of Content Marketing Resources for 2021 appeared first on Backlinko.

Analyzed 3.6 Billion Articles. Here’s what we learned about evergreen content

We analyzed 3.6 billion articles to better understand evergreen content. Specifically, we looked at a number of different factors (including content formats and promotional channels) that may lead to a higher chance of publishing evergreen content. With the help of our data partner BuzzSumo, we learned a lot about why certain content continues to get …
The post We Analyzed 3.6 Billion Articles. Here’s What We Learned About Evergreen Content appeared first on Backlinko.

How to Promote Your Blog: 21 NEW Strategies

In today’s post, I’m going to show you exactly how to promote your blog. In fact: These are the same strategies that I used to grow my blog to 449,058 monthly visitors: Let’s dive right in. 1. Guest Post Bonuses 2. Publish Data-Driven Content 3. Update and Upgrade Old Content 4. LinkedIn Syndication 5. Facebook …
The post How to Promote Your Blog: 21 NEW Strategies appeared first on Backlinko.

The post Email Marketing: The Definitive Guide appeared first on Backlinko.